Net Group takes the less trodden path, and comes out a winner

While many Filipino developers remain reluctant to invest in green building technologies that they perceive as costly, a company based in Taguig City did the opposite and met with success.

Barely a decade since its founding in 1999, The Net Group (TNG)—developer and owner of seven intelligent office buildings within the Bonifacio Global City in Taguig City—decided to make its future buildings green, and to “greenify” its earlier developments. 

“Real estate is, by nature, a long-term business. In order to be successful in the long-term, you can’t just look at maximizing your profit today; you have to look at your impact on the environment and your partnership with the community,” said Ramon D. Rufino, TNG co-president.

More than a marketing pitch.  In 2015, TNG’s Net Park  became a finalist in the 5-Star Best Commercial High Rise Development category of the International Property Awards Regional and Global Division in London.

He admitted that the task was a daunting one, so TNG decided that the transition will have to be done step-by-step.

“When we made the commitment (to go green), we looked at so-called low-hanging fruits, things that we can do quickly while generating maximum positive impact,” he said.  “This is why we decided to get renewable energy from AboitizPower.”

“We didn’t have to spend a lot on capex (capital expense) and go through lengthy technical research. We just partnered with an established leader in the power industry,” Rufino said, adding that TNG shares AboitizPower’s triple bottom line approach to achieve a balance among planet, people and profit. 

TNG switched six of its buildings to Cleanergy, AboitizPower’s brand for renewable energy, in July 2013.

From design to construction to management

Rufino pointed out, though, that TNG’s commitment to become sustainable does not stop at using renewable energy. He said that TNG integrated the green philosophy into all aspects of property development, from design to construction to management.

“We are happy to be part of TNG’s leadership in sustainable building designs and in ‘greenifying’ communities. We will be partners with them in looking for better solutions and in building a better future for our communities,” said AboitizPower SVP Luis Miguel Aboitiz.

The Net Lima was the first project to be certified under the BERDE (Builidng for Ecologically Responsive Design Excellence) rating tool of the Philippine Green Building Council with a 4 Star rating. It included features that are designed to reduce solar heat gain and optimize natural light to achieve energy efficiency. The property also uses a system that harvests rainwater and water condensate from air conditioning units.

Net Park is currently undergoing BERDE certification and hopes to be the first project to achieve a 5-Star rating, the highest possible rating under the green building rating tool.

With a 54.5-percent gross leasable office space in Bonifacio Global City, TNG leads the real estate industry not only in terms of sustainable building design, but also with its relations with its tenants.

Topics: The Net Group (TNG) , Bonifacio Global City , Taguig City
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