Topline Equity Corp., the parent company of listed firm Top Line Business Development Corp., marked a key milestone with the soft opening of Bay Mall on June 27, 2025. The three-story mall is a flagship development by Topline’s subsidiary, Vikingland Corp., and is expected to boost commercial activity in Northern Cebu.
Bay Mall is strategically located at the heart of Liloan, facing the town’s scenic coastline. It was built on municipal-owned land through a Public-Private Partnership (PPP) with the local government under a build-operate-and-transfer agreement.
The Topline Group will operate the mall under a 50-year concession period.
“Bay Mall is a catalyst for progress in Liloan. We are very happy and excited about this vision turned into reality,” said Liloan Municipal Mayor Aljew Fernando Frasco during the opening.
The mall features Robinsons Supermarket as its anchor tenant, along with food stations, wellness centers, fashion retailers, and financial service providers on its first two floors. The third floor includes a 1,000-seater BPO facility, the first of its kind in Northern Cebu.
“Bay Mall, the new landmark in Northern Cebu, is a symbol of what progressive partnerships between the public and private sector can achieve. This is expected to generate jobs, drive consumption, and stimulate the local economy, adding revenue streams to the local government,” said Eugene Erik Lim, chairman and chief executive officer of the Topline Group.
With over 200 subdivisions and residential communities and a growing business sector, Liloan is quickly becoming a strategic commercial hub in Cebu. Its young, skilled population supports the mall’s potential for long-term growth.
To improve accessibility, Topline also offers a free shuttle service connecting Bay Mall to its nearby Pier 88 Smart Port, also developed by the group. The five-minute ride links travelers from Northern Cebu, Camotes Islands, Ormoc City, and soon, Villaba in Leyte.