One Piece hits the streets of Manila with its first-ever fan run in the Philippines
Filipino fans of One Piece are lacing up their running shoes as the hit anime sails beyond the screen and onto the streets with the first-ever One Piece Run in the Philippines this September.
The event is part of Animazing North: One Piece Adventures, officially launched on Aug. 19 at SM North EDSA.
Billed as the biggest One Piece activation in the country, it brings the Straw Hat Pirates closer to local fans through immersive zones, giant inflatables, and exclusive merchandise.
After its run in Quezon City, the activation will travel to SM East Ortigas and SM Marikina before culminating at SM Fairview for the highly anticipated race.
Set for Sept. 28, the One Piece Run combines the thrill of a fun run with the spirit of adventure the long-running anime is known for.
Race categories include a 10-kilometer course for serious runners, 5K and 3K routes for casual fans, and a 1K family run for kids and parents.
Registration perks include an official race shirt, bib, and bandana, while 10K finishers will also receive a collectible One Piece card. There will also be a meet-and-greet with fan favorites Luffy and Chopper to cap off the event.
“This is a historic moment for us as we celebrate our shared love for running, fun, and, of course, the epic world of One Piece,” said RUNRIO CEO and founder Coach Rio de la Cruz.
For SM Supermalls, the activation marks a milestone in its 40th year.
“We’ve always wanted to give mallgoers supersized adventures and unforgettable experiences,” said SM North EDSA mall manager Miguel Gaspi during the launch.
More than a race, the event highlights why One Piece has struck a chord with Filipino fans. The show’s themes of friendship, resilience, and chasing dreams reflect values close to home, turning an anime franchise into something that shapes everyday culture.
As the countdown begins, thousands are expected to join—some chasing personal records, others simply running for fun.
For fans, it’s a chance to step into the anime’s world, if only for a day, and share the adventure with fellow nakamas.
