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Friday, January 17, 2025

Uniqlo turns Picasso’s masterpieces into wearable art

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Global apparel retailer Uniqlo will release its first T-shirt collection featuring designs by renowned artist  Pablo Picasso  on March 14. The collection includes one design for the Peace For All charity project and four designs for the brand’s UT graphic T-shirt line.

The collaboration was made possible through the cooperation of the Estate of Pablo Picasso, aligning with Uniqlo’s goal of contributing to society. 

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The Peace For All  shirt will feature Picasso’s “Bouquet of Friendship” (1958), created for a peace demonstration in Stockholm. Profits from the Peace For All shirts will be donated to international humanitarian organizations.

The Peace For All project supports non-government organizations that fund humanitarian aid and child welfare programs

The UT collection will showcase four of Picasso’s works from the 1920s to 1940s, including the iconic “Dove of Peace” (1949), which became the symbol for the First International Peace Conference in Paris. The designs aim to convey Picasso’s lifelong advocacy for world peace.

The Peace For All T-shirt will be priced at P790 and available in sizes XS-3XL (XS-XL in stores). The UT T-shirts will also retail for P790 in the same size range. Both collections will be available in Uniqlo stores and online.

Proceeds from the Peace For All project support organizations such as UNHCR, Save the Children, and Plan International, funding humanitarian aid and child welfare programs. Since its launch in 2022, the initiative has raised over JPY 1.88 billion through the sale of more than 6.28 million shirts.

For more information, visit Uniqlo’s official website: https://www.uniqlo.com/peace-for-all/.

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