Cebu Landmasters Inc. (CLI) is expanding its partnership with Japan-based NTT Urban Development Corp. through NTT UD Asia Pte Ltd for a multi-tower mixed-use project in Pasig City, the company said Monday.
The development will rise along a major thoroughfare in Pasig and be managed through CLI Luzon Ventures Inc. The move marks a deeper push into the National Capital Region (NCR) for the developer, which has historically focused on the Visayas and Mindanao regions.
The partnership follows a 2024 collaboration between the two companies for The Wave Towers in Cebu IT Park, a 2-tower residential development.
Set for launch by the end of 2026, the Pasig project will be a multi-phase, 8-tower Japanese-inspired residential and retail condominium complex.
CLI said the development will feature efficient space planning, sustainable design, and curated amenities aimed at enhancing long-term value.
“This partnership with NTT UD Asia is a defining step in Cebu Landmasters’ growth as a national developer,” CLI chairman and chief executive Jose Soberano III said.
“Building on the success of our first collaboration in Cebu, this Luzon project reflects the deep trust between our organizations and our shared commitment to quality, discipline, and long-term value. Through CLI Luzon Ventures, we are bringing our proven execution strengths, together with Japanese-inspired design and development standards, into the highly competitive NCR market,” Soberano said.
NTTUD president and chief executive Kou Ikeda said the group was encouraged by the track record of CLI and its appreciation of Japanese culture shown in their first Cebu project.
“We are very excited to take on a new challenge together in a new area through this project. Leveraging the expertise we have cultivated in Japan and overseas, NTTUD will continue to bring fresh perspectives and work together with CLI to create developments that are closely connected to the lives of local communities,” Ikeda said.
NTTUD is a global real estate developer and a subsidiary of NTT Inc., one of the largest conglomerates in Japan.
The Pasig venture marks its second collaboration in the Philippines, signaling continued confidence in the urban growth of the country.
The new partnership strengthens the geographic diversification of CLI beyond its core markets as it scales its operations nationwide.
