Visa, a global leader in digital payments, worked with Good Transport Solutions Inc. (GTSI), a transit mobility solutions provider, and GHL, a leading nationwide payment service provider and payment acquirer, to enable the use of Visa cards for payments on modern jeepneys in Bacolod City.
This marks Visa’s second transit project in the Philippines, following its first transit project launch in Cebu.
Visa unveiled the initiative during the annual MassKara Festival, together with representatives from GTSI, GHL and EastWest Bank, featuring 45 modern jeepneys equipped with Visa payment terminals. Passengers can now enjoy seamless, cashless transactions by tapping their Visa cards. The modern jeepneys also feature bus wraps promoting the EastWest Pay app, allowing users to link their EastWest Visa credit cards to Android smartphones for easy tap-to-pay purchases.
“We are thrilled to launch our second transit project in Bacolod City. This initiative aims to enhance travel experiences for commuters and tourists by providing more payment options,” said Jeff Navarro, country manager for Visa Philippines.
“By enabling contactless payments, we are establishing a seamless, cross-border travel experience with a unified digital payment solution. This project aligns with Visa’s goal of fostering a cashless, digitally empowered ecosystem and driving innovation in transit solutions in the Philippines,” he said.
