Wilcon Depot, the Philippines’ leading home improvement and construction supply retailer, celebrated the successful grand opening of its 58th retail outlet nationwide located at Brgy. Peñafrancia, Daraga, Albay on March 6, 2020.
The newly opened store is their second retail location in the Bicol region. The company’s first store in the region opened in June 2018, located in Naga City, Camarines Sur, which has already become a one-stop-shop destination for Bicolanos’ all-around home building and improvement needs and more.
More valued customers can expect to find top-of-the-line product selections at Wilcon Depot Daraga. The recently opened retail outlet with over 12,000 sq.m. is brimming with a high-quality wide array of product offerings ranging from Tiles, Sanitarywares, Plumbing, Furniture, Home Interior, Building Materials, Hardware, Electrical, Appliances, and other DIY items.
The grand opening celebration started with a festive motorcade along nearby barangays and towns announcing the official launch of the store. The opening event continued at the store with a ribbon-cutting ceremony led by Wilcon President and CEO Lorraine Belo-Cincochan and Wilcon SEVP-Chief Operating Officer Rosemarie Bosch-Ong together with Philippine Institute of Interior Design (PIID) Chairman Arch. James Jao; Matimco CEO Charlie Liu; Lixil Philippines Asst. Country Manager Joralyn Ong; and Mariwasa Siam Ceramics President Jakkrit Suwanslip; and local government officials of Daraga, Albay Mayor Hon. Victor U. Perete; and Vice Mayor. Hon. Gerry Raphael Z. Jaucian Jr.
“We ensure that Wilcon will be here to provide all-around home improvement and building needs as you fulfill your dream homes and offer you the best quality products and services, as well as excellent customer experience in every visit. Whenever you want to build, renovate, and upgrade your home, there's no other place to go when shopping for your needs than in Wilcon Depot,” Wilcon Depot President and CEO Lorraine Belo-Cincochan said during the grand opening celebration.
Wilcon brings the Bikolanos topnotch products and home solutions with the highest quality standards, most innovative and sustainable features. Wilcon Depot Daraga serves as a home of various in-house and exclusive brands like GROHE and KOHLER Sanitarywares, FRANKE Kitchen Systems, POZZI Bathroom Solutions, Sanitarywares, Bathtubs, and Ceramics, KOLLER Whirlpool Bathtubs and Shower Enclosures, ARISTON Water Heaters, GEBERIT Monolith Puro, MACROAIR HVLS Fans, BULL Outdoor Products, RUBI Tile Cutter, and REHAU Premium PPR pipes.
Italian tile brands NOVABELL, ENERGIE KER, GARDENIA, IMOLA, HERBERIA, OPERA, CASTELVERO, KERADOM, and NAXOS alongside with Spanish tile brands ALCALAGRES, GRESPANIA, ROCERSA, CIFRE, EMIGRES, KEROS, TESANY, ONIX, OSET, VITACER, GRUPO HALCAN, MYR, and ECO CERAMICA are made available in the Tile Studio inside the store together with Asian tile brands ARTE, SOL, LOLA, HUANQIU, VERONA, PICASSO MOSAIC, ROMAN, MULIA, KIA, CHINA NATURAL GRANITE, BASEL, SAIGRES, and GEMMA.
NATUZZI Editions, HEIM, Home Interior and Housewares, HERITAGE Furniture, HOMEBASICS Housewares, INTERDESIGN Housewares, and HAMDEN Kitchen Appliances are exhibited at the Living, Kitchen, and Bath (LKB) Showroom. KASCH faucets and Bathroom Accessories, SEFA Specialty Bathroom Faucets, Bathroom Accessories, Shower Heads, and Kitchen Organizers, SUNCRUST BBQ Grills, LANDJACK Bicycles, CROWN and PRUSSIA Kitchen Sink QUARTEX Quartz Kitchen Sink, ELECTRON Generators, DIRECT HARDWARE, TRUPER Tools, ALPHALUX Lighting Solutions, KAZE Ceiling Fans, P.TECH Builder's Aid and Quartz Stone, FOREST Wood Products, IGLOO Coolers, RUBBERMAID Coolers and Kitchen Organizers, and SOLUTHERM PPR pipes and 304 stainless Steel Pipe Fittings are displayed in the DIY Section of the store.
Wilcon also offers a multitude of services that give customers a convenient shopping experience like free parking spaces, reliable delivery service, and tile cutting service, among others. Bicolanos can also experience and enjoy the exclusive store features of Wilcon Depot made available in their Daraga, Albay branch.
Wilcon Depot has a dedicated space in their store for an exclusive design consultation through its Design Hub, a service that allows their customers to create their own design through a computer software with the help of their knowledgeable and well-trained in-house designer. The service provides floor plans and a 3D perspective of their design ideas including the total cost estimate and product list of the design plan. Wilcon Depot Daraga has Living, Kitchen, and Bath (LKB) showrooms, where customers can get design inspirations from the thematically designed and arranged living, kitchen, and bath area and showflats, which are condominium living set-ups to give design inspiration to shoppers. Industry professionals can also visit the Architects, Builders, Contractors, Designers, and Engineers (ABCDE) Lounge, a designated haven for the mentioned industry professionals where they can conceptualize and create ideal projects together. Bicolanos can also take a peek of Wilcon’s high-quality tiles and choose from the impressive array of local and international tile brands from their Tile Studio that showcases the variety of tiles that Wilcon carries from walls and floors display.
Determined to offer an excellent customer experience, the retail giant continuously improves its customer shopping experience through its digital expansion. With the introduction of the digital version of its loyalty program, valued customers can earn, redeem, and keep track of their Wilcon points with the Wilcon Loyalty Mobile App. Through the app, Wilcon loyalty members can browse the wide selection of products from Wilcon, find the nearest branch, and enjoy promo exclusives and offerings! Customers can download it for free at the Google Play Store and App Store.
Aside from their digital expansion, Wilcon Depot plans to open an additional eight (8) new stores this year, including San Jose Del Monte, Bulacan; Calumpit, Bulacan; Makato, Aklan; Cabuyao, Laguna; Taytay, Rizal; Commonwealth 2, Quezon City; Ormoc, Leyte; and Bauang, La Union.
Being one year ahead of its initial store expansion commitment to have 65 stores by 2021, barring any unexpected external factor, earlier this year, the company launched its new 5-year store expansion campaign. “This grand opening celebration makes us one step closer to achieving our store expansion plan. Wilcon is #FlyingHighTo100! We are targeting to open 100 Wilcon stores all around the Philippines by 2025. We are grateful that we're able to make our 58th store come to life here in Daraga,” Wilcon Depot SEVP-Chief Operating Officer Rosemarie Ong said as she shared the company’s store expansion goal during her closing remarks in the grand opening event.
With more than four decades of experience and leadership in the home improvement and retail construction industry, the company continuously commits to be the country's most preferred one-stop-shop that provides great value and product selection for every Filipino home building needs and delivers excellent and sophisticated customer experience to every customer as a fulfillment to its mission to help people build, improve, and refine Filipino homes for a sustainable and comfortable life.
Start building big ideas now and experience excellent-quality products and services from Wilcon!
Visit their newest branch in Brgy. Peñafrancia, Daraga, Albay. The Wilcon Depot Daraga will be open seven days a week from 8:00 AM to 7:00 PM.
For more information about Wilcon, log on to www.wilcon.com.ph and follow them at their social media accounts on Facebook and Instagram at @wilcondepot.ph. You can now shop online with Wilcon by visiting shop.wilcon.com.ph. You can also connect with them on LinkedIn and YouTube.
