The 38th Awit Awards, in partnership with youth-driven platform Vibe, will bring together established artists, emerging talents, and fans on Nov. 16 at the Meralco Theater for a night recognizing excellence in Original Pilipino Music.
The annual event, organized by the Philippine Association of the Record Industry (PARI) in collaboration with MQuest Ventures, aims to strengthen its legacy of nearly four decades by combining tradition with digital engagement. This year’s show is directed by industry veteran Johnny “Mr. M” Manahan and will include tributes to late OPM artists whose work continues to influence today’s performers.
Vibe jocks Dylan Menor, Elijah Canlas, Joao Constancia, Ana Ramsey, Maxie Andreison, Ryle Santiago, Paulo Angeles, Kych Minemoto, and Queenay Mercado will host the ceremony and open the program with a group performance. Vibe’s Gen V correspondents will handle behind-the-scenes coverage and interviews with nominees.
Performers announced for the night include Ben&Ben, Over October, Lola Amour, and Dionela.
Awards will be presented across five categories: Performance Awards, Genre Recording Awards, Special Recording Awards, Technical Achievement Awards, and the Grand Awards.
Organizers are introducing a reimagined “Violet Carpet,” an interactive pre-show segment designed to allow fans and artists to meet and share stories. The initiative forms part of Vibe’s effort to expand the awards’ reach and promote year-round engagement with Filipino music.
A panel of judges composed of performers, songwriters, producers, and media professionals will determine the winners using criteria meant to honor artistry, innovation, and influence.
The awards will be broadcast live on TV5 and streamed on the official pages of Vibe PH, TV5, MQuest Ventures, and the Awit Awards.
