San Marino Corned Tuna, a product of CDO Foodsphere Inc., has won the Gold Award for Excellence in Marketing to a Specific Audience at the 2025 Marketing Excellence Awards (MEA) in the Philippines.
The campaign, titled “The Love You Deserve,” featured celebrity couple Sarah Geronimo and Matteo Guidicelli. The campaign’s message, that Filipinos deserve flavorful and satisfying meals, resonated with consumers and aligned with the brand’s promise of compact, delicious and good value product.
The MEA recognizes campaigns for their innovation, creativity and effectiveness. Winning the gold places San Marino Corned Tuna among the top brands in the region.
CDO Foodsphere said the award reflects the trust and loyalty consumers have shown the brand over the years. The company added that each can of San Marino Corned Tuna embodies its promise ,offering a product that is low in oil, flavorful, and provides good value.
