Melita Teo, chief executive officer of AIA Philippines, has been honored as Executive Champion of the Year at the 10th Asia Trusted Life Agents & Advisers Awards in Singapore.
The award recognizes leaders who champion insurance advisers, equipping them to succeed in a changing distribution landscape while shaping the industry through innovation, growth and purpose.
“This recognition is not mine alone, as it reflects the dedication, resilience, and passion of One AIA,” Teo said.
“Across our entire business, every team member plays a vital role in earning the trust of Filipino families, and that is something I value deeply. Every success we achieve at AIA comes from their heart, dedication, and the lasting relationships they build in the communities they serve, all in living by our purpose to empower more people to live healthier, longer, better lives,” she said.
Since stepping into the leadership role in 2024, Teo has transformed AIA Philippines’ distribution strategy, driving growth, elevating BPI AIA to a leading position in bancassurance and strengthening the brand’s resonance with Filipino customers.
Teo has also led digital transformation initiatives, including upgraded sales and recruitment platforms, AI-assisted training programs and affordable digital insurance products.
