The Department of Trade and Industry (DTI) is giving online merchants and digital platforms until Sept. 30, 2025 to register for the E-Commerce Philippine Trustmark to boost consumer confidence in the digital marketplace.
It issued Department Administrative Order (DAO) No. 25-12, Series of 2025, on Sept. 4 requiring all online businesses to secure trustmark, a digital badge that certifies compliance with standards under the Internet Transactions Act of 2023.
The mandatory registration follows a rise in consumer complaints, with the DTI recording more than 13,000 complaints related to online transactions between January and August 2025.
It said that as of Sept. 8, the DTI issued the trustmark to several major companies, including Shopee Philippines Inc., Bytedance Philippines Inc. (TikTok Shop), Lalamove Philippines Inc. and LG Electronics Philippines Inc.
Other early registrants include Asahi Electrical Manufacturing Corp., Cherenz Global Mfg. Inc., Concepcion Midea Inc., Concepcion Carrier Air Conditioning Co., First Digital Finance Corp. (Billease), Mailtag Ortigas Corp. (DHL Express), Pan-Eurasia Sales Marketing Corp., QuadX Inc. and Tosot Philippines Corp.
It said to receive and maintain the Trustmark, businesses should comply with regulatory requirements such as full business disclosure, consumer data protection, and establishing an internal complaint mechanism.
Online merchants can apply by completing the official form and submitting necessary documents, including their business name registration, SEC or CDA incorporation papers, BIR Certificate of Registration (Form 2303), a valid Philippine government-issued ID and other relevant permits or licenses.
