The 32nd National PR Congress will convene top communicators from across industries on Sept. 11 to 12, 2025 at Solaire Resort North in Quezon City.
Organized by the Public Relations Society of the Philippines (PRSP), the event will bring together leaders in advertising, corporate communication, technology, sustainability and academia to address the most pressing issues and disruptive challenges facing the fast-changing public relations sector.
David Guerrero, creative chairman of BBDO Guerrero, will explore “Million Dollar Question: Can you achieve big PR with a small budget?” Carlo Ople, chairman and chief executive of Unbox Group of Companies, will delve into ethical questions surrounding influencer partnerships in his talk, “Show Me the Money: Where’s the integrity in paid influence?”
Miko David, managing partner at David & Golyat, will focus on demonstrating value to senior leadership in “What’s Your ROI? Defending your work’s worth to the C-suite.”
