Coffee Project proudly unveils its latest campaign “Experience the New”, a vibrant reimagining of the coffee experience we’ve all come to love.
More than just a tagline, “Experience the New” is a heartfelt commitment to customers: a renewed oath to deliver bold new flavors, inviting spaces, and curated experiences that bring people together. With its signature charm intact, Coffee Project is embracing change while staying rooted in what made it special — warmth, creativity, and community.
NEW TASTE
Coffee Project’s new drink lineup blends bold innovation with everyday comfort. Introducing distinct new flavors such as Golden Maple, Americola, Ginger Fuzz, and Aloe Pop — each crafted to surprise and delight. These are complemented by new food favorites like the Continental Lite Breakfast and The Daily Booster, a satisfying pairing perfect for busy mornings.
NEW LOOK
Beyond beautiful interiors and cozy corners, the refreshed Coffee Project look is about people. Friendly, always smiling baristas breathe life into revitalized spaces designed to feel like home — where conversations flow as smoothly as your favorite brew.
NEW FAVORITES
Coffee Project is also a space for shared creativity and community. With a calendar packed with fun experiences— from Photography Classes with Citrus Snap, Quiz Nights with Hey Socials, Tattoo Sessions with Rydelreib Tattoos, and Calligraphy Workshops with Anne Carlos, to Spoken Word Nights with Sisid Likha and The South Spoken Collective, and even Day Parties with Caffeine Club — guests and customers are encouraged to create memories beyond the cup.
SAY ‘YES’ TO NEW EXPERIENCES
The campaign kicked off with a bold ₱31 promo for any drink last July 31, a thank you to the community, and a celebration marking the beginning of thoughtful new prices and customer-first offerings — including a commitment to remake your drink until it’s just right.
Experience the new taste, the new look, and your new favorites.
Come home to the comfort of something beautifully familiar, yet refreshingly new.
Experience the New. Only at Coffee Project.
