CDO has always stood for meals that bring families closer. In its latest campaign, CDO welcomes Dimples Romana, along with her husband Boyet Ahmee and their children Callie, Alonzo, and Elio, as its newest endorsers. This marks their first brand endorsement as a family, capturing the warmth of home life and their love for simple, satisfying meals. At the heart of this collaboration are three family favorites: CDO Sweet Ham, CDO Ulam Burger, and CDO Crispy Burger. This partnership celebrates the warmth of coming home to food you love, shared with the people who matter most.
A Familiar Face in a Heartwarming New Role
Dimples Romana shares more than just her name in this partnership; she shares the same values that define the CDO brand. As a hands-on mom, she knows how meaningful meals can be in building family connections. Her collaboration with CDO reflects a shared belief that delicious meals can be both easy and meaningful.
“CDO has made way for me to be the mom that I want to be when it comes to nurturing my family through food. Kaya nung sinabi sa akin na we will be the endorsers of both brands, sobrang saya ng puso ko. It makes us even more proud kasi ito yung mga kinakain namin on a normal day,” Dimples shared.
She added, “It’s also the first time my whole family is part of a campaign like this, and that makes it even more special. It’s very close to home, literally and figuratively!”
A Brand that Understands Moms
One of the biggest challenges moms face every day is meal planning and budgeting: deciding what to cook that’s both affordable and satisfying for the whole family. CDO helps ease that burden with ready-to-cook ulam options that strike the balance between value, taste, and convenience.
“This partnership is built on shared values. We know moms have so much on their plate, and we want to be their partner in making everyday meals feel more special,” said Bernice Ilacad-Jalgalado, Vice President for Marketing at CDO Foodsphere.
She added, “Having Dimples and her family represent our brands is a natural fit. She embodies what many moms aspire to be: loving, practical, and joyful in serving her family.”
The Food That Families Keep Coming Home To
Great meals don’t have to be complicated. With the right ulam, you can turn ordinary, boring dishes into more enjoyable mealtime moments the whole family looks forward to.
As homes get busier and routines grow more demanding, CDO stays present at the Filipino table with food that’s easy to love, quick to prepare, and always family-approved. CDO Sweet Ham delivers the sweet-meaty sarap goodness that families crave. Made with 100% premium pork slices, it’s perfect with egg omelets, school sandwiches, or fried rice.
Dimples said, “Ang CDO Sweet Ham, ‘yan ang pampagana sa kahit anong pagkain, parang bonus feature sa bawat meal. Say fried rice, pasta, tinapay, pandesal, itlog, torta—kahit saan mo ilagay, I guarantee you, it levels up your everyday dishes at home.”
For a heartier meal, CDO Ulam Burger brings beefy sarap to the plate. Made with 100% pure beef, it’s perfect for burger steaks or quick pan-fried patties. Then there’s CDO Crispy Burger, a crispy twist on the classic beefy patty, making weeknight dishes like Crispy Burger Ala King feel exciting again.
“Ako, personally I love serving CDO Ulam Burger and Crispy Burger to my family because we all love eating out. But we’re not always available to eat out. Kaya ang mga paboritong pagkain ng mga anak ko sa labas, nagiging available sa bahay, lalo na kapag pinapartner namin with sauces inspired by their favorite restaurants. Parang resto-experience pero homemade,” Dimples shared.
Heartfelt Moments Over Home-Cooked Meals
Dimples Romana has always embraced her role as a mother with warmth, honesty, and grace. Her approach to family life, hands-on, grounded, and joyful, resonates with many Filipino moms. It’s also what makes this partnership feel natural. CDO products have long been favorites on the Filipino table, trusted by moms who want meals that are easy, budget-friendly, and lovingly prepared.
Bringing Families Home, One Meal at a Time
More than just products, CDO has become part of the rhythm of everyday life: from morning silogs and after-school sandwiches to weekend meals that bring everyone together. As schedules grow more hectic, the need for simple, delicious meals becomes more important.
With Dimples Romana and her family now part of the CDO story, this partnership celebrates not just what’s on the plate, but who’s around the table.
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