New Era is celebrating its 10th anniversary in the Philippines with the biggest and grandest drone show in Metro Manila.
Set to take place on July 12 at the Mall of Asia, the event will feature two large-scale drone performances at 8:00 p.m. and 11:00 p.m., produced by DreamSky Entertainment Inc., the country’s leading drone show provider. Thousands of spectators are expected to witness the spectacle as part of the cap brand’s decade-long milestone in the country.
New Era, originally established in New York in 1920, opened its first Philippine store in 2015. Over the past 10 years, it has expanded to 11 locations nationwide, bringing its iconic headwear and streetwear culture to local fans.
Executives and guests from across Asia are expected to attend the celebration, further highlighting the brand’s growing presence in the region.
The event underscores New Era’s evolution from a fashion accessory to a lifestyle movement among Filipino youth and culture-shapers.
