Office of the Special Assistant to the President for Investment and Economic Affairs (OSAPIEA) Secretary Frederick Go (sixth from right), delivers the keynote address at the opening of this year’s two-day Franchise Asia Philippines 2024 (FAPHL) International Conference, organized by the Philippine Franchise Association (PFA) with the theme ‘The Franchise Forum: Empowerment Through Franchising: Explore. Expand. Excel’ at the SMX Convention Center in Pasay City.