Beko, one of the leading home appliance brands from Europe, is dedicated to making a positive impact in people’s lives. In addition to providing comfort and convenience to every home, Beko also shows care for the environment and the community it serves.
Responding to the needs of Filipinos affected by the recent super typhoon Carina, Beko swiftly partnered with GMA Kapuso Foundation and Ariel Philippines to provide free laundry services to the residents of Brgy. Tumana, Marikina City last Sunday, July 28, 2024.
Beko provided free use of its washing machines and dryers, while Ariel Philippines supplied the detergents to help alleviate the residents’ laundry needs. Beko employees volunteered to facilitate the laundry station, serving almost 100 families in the community and offering over 800 cups of free coffee for volunteers and residents.
“We know how difficult it can be to deal with the aftermath of the typhoon, so through our free laundry service, we aim to help ease their burdens so they can have clean clothes to wear as they try to rebuild their homes and bring a sense of normalcy back in their lives,” said Dyeun Zapanta, Beko Philippines Marketing Manager.
“We hope that through our initiative, we will be able to bring great comfort and convenience to our fellow Filipinos,” Zapanta added.
For more information about Beko’s initiatives and announcements, follow @bekoph on Facebook and Instagram or go to http://www.beko.ph.
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ABOUT BEKO
Beko has 55,000 employees throughout the world with its global operations through its subsidiaries in 58 countries and 45 production facilities in 13 countries (i.e. Türkiye, UK, Italy, Romania, Slovakia, Poland, South Africa, Russia, Pakistan, India, Bangladesh, Thailand, and China). Beko has 22 brands owned or used with a limited license (Arçelik, Beko, Whirlpool*, Grundig, Hotpoint, Arctic, Ariston*, Leisure, Indesit, Blomberg, Defy, Dawlance, Hitachi*, Voltas Beko, Singer*, ElektraBregenz, Flavel, Bauknecht, Privileg, Altus, Ignis, Polar).
Beko is one of the top three large home appliances brands in Europe* in the white goods sector. It has been focusing on healthy living for years, raising awareness and developing products that make healthy living possible and convenient. Beko’s vision is ‘Respecting the World, Respected Worldwide.’. Beko is committed to protecting the planet by designing and manufacturing energy-efficient products and investing in resource efficiency in production.
For information, follow @bekoph on Facebook and Instagram or go to http://www.beko.ph.
*Licensee limited to certain jurisdictions.
