Vespa, the timeless symbol of Italian style and urban mobility, has unveiled its latest model offerings for 2024 – the all-new Vespa Sprint and Primavera. These scooters represent the brand’s commitment to blending classic elegance with modern design and technology.
As the embodiment of Vespa’s youngest and most urban spirit, the Sprint and Primavera have undergone a comprehensive revamp, retaining their winning dimensions and engines while elevating the perception of exclusivity and premium feel.
“The new Vespa Sprint and Primavera are a harmonious combination of timeless, state-of-the-art design and the latest technological equipment,” said Nicola Capello, Marketing Head of Piaggio Asia Pacific. “These scooters are designed to gratify the unique personality of each rider, offering a Vespa for every lifestyle.”
The 2024 Vespa Primavera lineup showcases the brand’s essential and sophisticated elegance, available in a range of alluring colors including White Innocenza, Green Relax, Orange Tramonto, Grey Materia, and Blue Deep. The Primavera S variant further enhances the scooter’s contemporary look with dedicated finishes and graphics, catering to those seeking a modern yet refined aesthetic.
For the more dynamic and bold-spirited riders, the Vespa Sprint embodies a modern, unique, and stylish sports spirit. The Philippine market will see the Sprint in Green Tenace, Grey Materia, and Yellow Mimosa variants. The range-topping Sprint S takes the sporty theme to new heights with a striking red and black sticker design.
Both the Sprint and Primavera models have been meticulously designed, with updates to the dashboard, handlebars, back shield, and wheel rims, all contributing to a more refined and premium look and feel. Technological enhancements include a full LED lighting system, an anti-theft immobilizer, and a USB charging port for added convenience.
“Vespa is more than just a vehicle; it’s a lifestyle choice that resonates with the values of our vibrant community,” added Capello. “As we launch the new Sprint and Primavera, we’re not just unveiling scooters, but a symbol of style, freedom, and a rich heritage that has stood the test of time.”
The 2024 Vespa Sprint and Primavera are now available at authorized dealerships nationwide, inviting riders to embrace the iconic Italian brand’s timeless elegance and modern flair.