Tambuli Awards.

Executives of PLDT Inc. and Smart Communications led by PLDT first vice president and corporate communications head Cathy Yang and Smart senior vice president for consumer wireless business Kristine Go receive major honors at the 2024 Tambuli Awards at Grand Hyatt Manila in Taguig City. PLDT Group is the only Philippine telco recognized during the ceremony. Entries were judged based on business results and qualitative results of how the campaigns promoted virtues and values for the betterment of society. Held annually, the Tambuli Awards are organized by the University of Asia and the Pacific’s (UA&P) School of Media and Marketing.