Genteel Home, a premier furniture design studio based in Angeles City, Pampanga, opened its newest furniture atelier at the Podium Mall in Mandaluyong City on July 13, 2023 as it celebrates 10 years in the local home furnishing industry.
Genteel Home founder and principal designer Katrina de Leon, SM Supermalls president Steven Tan and actress and international fashion icon Heart Evangelista led the ceremonial ribbon cutting ceremony.
“Our goal is for you to feel seen and understood, as if your desires have been brought to life because Genteel Home is an embodiment of all that is personal, touching, and inspiring. This is what we proudly showcase here at our newest Design Atelier. It is an open invitation for anyone to step in and have a piece of furniture uniquely designed for them,” de Leon said.
De Leon presented Evangelist with an iconic chair thoughtfully created for the international fashion icon.
“This is something that I would definitely love to have. Life is too short and you just really want to live your life as fullest as possible. At the end of the day, you want a home that is peaceful, that feels full of love and your furniture does reflect that. So choose something that would calm your soul,” Evangelista said.
Genteel Home also transformed the Bonifacio Hall of Manila House into an enchanting garden as part of its 10th anniversary celebration and launched five more iconic chairs inspired by five other Filipino icons who made a mark in their respective fields.
These include Olympic Gold medalist Hidilyn Diaz, former Manila mayor Isko Moreno, box-office comedy queen Vice Ganda, award-winning broadcast journalist Karen Davila and multi-awarded actor and singer Piolo Pascual,
“I am proud to say that every bespoke masterpiece meticulously crafted by Genteel Home holds a story, a narrative that transcends time and connects generations. It’s a tale of love, joy, and memories, waiting to be shared and treasured by your loved ones in the years to come. We don’t just create furniture; we create milestones and legacies. We believe that the objects we surround ourselves with shape our lives and leave a lasting impact,” de Leon said.
Dimples Romana, Genteel Home’s brand ambassador, shared why she fell in love with the brand. “When it comes to Genteel pieces, you stay there because you just want to look at yourself and empower yourself even more,” she said.
The journey of Genteel Home began in 2013 when de Leon received a special commission to create a unique piece of furniture. Since then, her passion for the intricate art of furniture making has blossomed, transforming living spaces into realms of beauty and inspiration.
Beyond their creative prowess, Genteel Home is a brand with a conscience.
Sustainability and community lie at the core of their values. The studio has invested in its own Mahogany farm, ensuring that for every furniture creation, trees are replenished.
This not only promotes sustainability but also provides valuable livelihood opportunities for local communities.
Genteel Home takes pride in meticulously considering every aspect of their business, always driven by love.
The brand’s unwavering commitment to delivering bespoke furniture pieces, promoting sustainability, world-class Filipino craftsmanship, and uplifting communities are testaments to their passion and vision.