Toyota Motor Philippines (TMP) has teamed up with premier logistics company Lalamove – through its auto brand, Lalamove Automotive – and introduced the commercial vehicle Toyota Lite Ace as a transport partner. Through this collaboration, prospective and current Lalamove operators will be able to acquire the Lite Ace Panel Van model through Lalamove Automotive’s Vehicle Ownership Program.
With micro, small and medium enterprises or MSMEs’ mobility needs continuously increasing, TMP, through one of its dealerships Toyota Taytay, Rizal (TTR), together with Toyota Financial Services Philippines (TFS), moved to answer the demand by creating an affordable pricing scheme for the Lite Ace. TTR and TFS then collaborated with Lalamove to provide this lite-on-the-pocket pricing as an option for partner operators, giving them the convenience to grow their transport and delivery services.
In support of the entrepreneurial spirit of kababayans, a series of caravans is being rolled out by TTR and Lalamove Automotive to reach out to more potential operators. Under the program and with every Lite Ace purchase, a partner operator will enjoy comprehensive accident and repair coverage by Toyota Insure and free Periodic Maintenance Service from 1K KM until the 40K KM checkup.
Plans for the program to further strengthen its partnership include the potential use of vehicles from T-SURE and Toyota’s Quality Pre-Owned Cars program for Lalamove operations. The Toyota Lite Ace is made to be the trustworthy business companion of Filipino MSMEs because of its reasonable price, simple design, and low maintenance requirements. The Lite Ace’s high efficiency, adaptable load capacity, and low fuel consumption enable drivers and businesses to maximize their journeys and increase savings. It is available in the Panel Van, Pickup, Cargo, and FX varieties.