Metro Pacific Investments Corporation (MPIC), the country’s leading infrastructure investment company, won 14 coveted honors at the 19th Philippine Quill Awards.
Hosted by the International Association of Business Communicators (IABC), MPIC’s accolades included recognitions for media relations, events, publications, and corporate social responsibility, primarily its COVID-19 initiatives.
“Our goals remain unchanged—to achieve national progress and uplift the lives of our countrymen. Seeing how our work helps Filipinos is, by itself, rewarding. But being recognized for our passion adds mor fuel to our fire,” said MPIC Chairman, President & CEO Manuel V. Pangilinan.
Of its 14 awards, MPIC garnered five excellence and 9 merit trophies.
Sharing Stories Worth Telling
Amid a challenging 2021, MPIC prioritized service continuity and maximized its reach to various audiences on several platforms, all while broadening its corporate social responsibility initiatives to aid the most vulnerable sectors affected by the pandemic.
“Sharing our narratives of making progress and inspiring change in every endeavor we undertake is a significant part of the work we do,” said MPIC Vice President for PR and Corporate Communications Melody del Rosario. “The initiatives are meaningful enough on their own, but the stories behind them show the purpose embedded at the heart of our company.”
MPIC created publications and media engagements that highlighted the consistent delivery of essential services throughout the year. Its 2020 Annual & Sustainability Report and In the Heart of MPIC, its six month-long radio engagement with DWIZ, both gave in-depth narratives on the strategic moves the group has made to keep the country going.
Embracing MPIC’s reinforced thrust towards sustainability, Metro Pacific Investments Foundation’s (MPIF) one-year food security program Bayan Tanim! and its alternative livelihood program Puhunang Pangkabuhayan were recognized for the opportunities it provided for Filipinos to get back on their feet. With a recurring theme of resurgence, these efforts aimed to kickstart self-sufficiency and allow beneficiaries to take responsibility for a better future moving forward.
Beyond its response to the pandemic, MPIF continuously mobilized Shore it Up!, its flagship program for the environment. In January 2021, the Foundation inaugurated its third Mangrove Propagation and Information Center in Cordova, Cebu, in partnership with the Cordova LGU and the Cebu-Cordova Link Expressway Corporation (CCLEC). The event also served as the induction for the Mangrove Eco-guides, four locals employed to serve as stewards of ecotourism in the area.
Collaborative programs with the MVP Group of Companies and Tulong Kapatid, the corporate social responsibility alliance of the group, directed towards providing support to frontliners and vulnerable communities were also recognized. Notably, the MVP Group GABAY Concert served as the launchpad for the group’s six GABAY Advocacies for a Sustainable Philippines. Introduced during its Chairman’s 75th Birthday, these umbrellas encapsulate the group’s contributions toward the attainment of the United Nations Sustainable Development Goals for livelihood, youth and leadership, environment, community work, health and sports, and education.
MPIC’s recognized programs not only acknowledged the bravery of the country’s frontliners and the flourishing bayanihan spirit that was awakened in adversity, but the man at the heart of it all, its President, Chairman, and CEO Manuel V. Pangilinan—fondly known as MVP. Metro Pacific’s 75th Birthday Tribute music video to MVP saw its company and foundation executives expressing how his passion to help the Filipino people has inspired them to do the same.
MPIC and MPIF’s recognition in the 19th Quill Awards is a testament to the group’s efforts to contribute to the United Nations Sustainable Development Goals (SDG), particularly SDG 8 Decent Work and Economic Growth, 11 Sustainable Cities and Communities, and 17 Partnerships for the Goals.