The local film outfit of businessmen Fernando Ortigas and Eduardo Rocha is spending more than half a billion pesos over the next three to five years to produce quality and regional content for local and global viewers.
TBA Studios chief executive Eduardo Rocha said in a media briefing the film outfit would spend more than P500 million in the next three to five years to produce and market original content. The studio also opened its doors for both foreign and local collaborations.
He said the company would also tap OTT and digital platforms to generate more revenues.
“Now is definitely the opportune moment to make better films given that there are now more ways to generate revenues beyond traditional ticket sales. There is also the viability of selling the format and licensing content,” Rocha said.
Its biggest box office record holder to date, Heneral Luna, grossed more than P300 million for TBA.
TBA Studios’ president Vincent Nebrida also said he was optimistic about the outlook of the Philippine movie industry. “There is so much more opportunity for filmmakers today, even if many think the local film industry is struggling,” Nebrida told business reporters.
