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Thursday, February 29, 2024

Top prizes, large crowds at Coca-Cola-backed esports tour

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Crowds and fans gathered in full force at the SM City North Edsa The Annex Cyberzone during the action-packed Grand Finals weekend of the Thunder Esports Tour recently.

Presented by Coca-Cola Philippines’ Thunder Super Soda, a one-of-a-kind drink with the taste of soda and a kick of caffeine, and organized by MET Events, the Thunder Esports Tour is a nationwide esports tournament for all aspiring Dota 2, Counter-Strike: Global Offensive (CS:GO), and Mobile Legends: Bang Bang (MLBB) players in Luzon, Visayas, and Mindanao.

With a prize pool of P1 million, the Thunder Esports Tour kicked-off at SM CDO Uptown in Cagayan De Oro, followed by legs held at SM City San Fernando in Pampanga and SM Seaside Cebu, with players battling it out for the chance to compete in the Grand Finals.

Bren Esports team wins the CS:GO championship match, taking home Php 100,000.
Bren Esports team wins the CS:GO championship match, taking home Php 100,000. 

“Globally, the Company has been on a journey with the eSports stars, athletes, and fans as early as 2010. At that time, Coca-Cola was one of the first global brands that supported the non-traditional sport,” said Jessie Ericta, Coca-Cola Philippines Senior Brand Manager for Thunder Supersoda.

“Coca-Cola, as a Company, has always been at the forefront of innovative communications. We have always sought for new spaces and opportunities where we can continue refreshing people while looking at the way we do our marketing plans and activities differently through brands like Thunder Super Soda,” said Justin Kingsu, Coca-Cola Philippines Senior IMC Manager.

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Kingsu concluded, “Though relatively young, eSports has so much potential seeing the exponential growth of the industry in the Philippines over the last few years and the rise of many skilled, world-class Filipino players. We’re excited for the future of the eSports industry and look forward to growing together with them.”

The Grand Finals featured two action-filled showmatches for Mobile Legends: Bang Bang and DOTA 2 featuring the most popular MLBB streamers Akosi Dogie and Chixni Dogie, as well as the All-Filipino professional DOTA 2 team, TNC Predator facing off against the Thunder Pinoy All-Stars.

The event served as a grand homecoming for TNC Predator as they had just returned from the recently concluded The International 2019 after getting knocked out at the lower bracket 2nd round and winning 35M PhP in cash prize. The Thunder Pinoy All-Stars featured local favorites such as Julius “Julz” De Leon and Kimuel “Kim0” Rodis.

Emerging as over-all champions in the MLBB category, STI Olympians, took home 130 thousand pesos. The CS:GO champions, Bren Esports, took home 100 thousand pesos. Lastly, taking home 210 thousand pesos as champions In the Dota 2 Grand Finals were the Sterling Global Dragons.

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