Actor-producer and athlete Piolo Pascual believes in the benefits of Sun Life’s latest innovation. The company’s long-time brand ambassador stars in a new action-packed TVC, where he demonstrates a love for biking and how SUN Fit and Well fuels his active lifestyle. Watch his tale unfold in the official Sun Life social channels (@sunlifeph) and in primetime shows.As Sun Life’s entry to the wellness arena, Go Well is a community with a website that provides nutrition tips, exercise ideas, and content about a more mindful life. But more than just an online community, Go Well members can enjoy discounts in partner establishments, as well as free access to regular community classes featuring the hottest fitness trends.
Embodying the message of Go Well are five ambassadors who prove that passion and determination can pave the path to a healthy life. The inspiring health stories of Piolo, Rovilson Fernandez, Bubbles Paraiso, Jaymie Pizarro, and Tessa Prieto-Valdes can be viewed on the official website as well as Facebook and Instagram (@gowellph). “GoWell marks Sun Life’s entry into the wellness space,” according to Health and Wellness Manager Pizarro. “GoWell is envisioned to be a wellness community offering credible and relevant health and wellness information and high impact fitness events to help Filipinos live healthier, brighter lives.”
With health being a major financial concern for Filipinos, Sun Life of Canada (Philippines), Inc. wants to focus on preparation and prevention as keys to living a robust life. With the premium now put on healthy practices, the country’s top life insurer offers three initiatives that are empowering as they are financially-rewarding: a comprehensive health protection product named ‘SUN Fit and Well’; a free and informative wellness community called ‘Go Well’; and one of the most anticipated, star-studded charity fun race known as Sunpiology Run: Sugar Wars.
“Now more than ever, we are very conscious of our physical health and well-being. It is an encouraging space for Sun Life to be in, where we highlight financial security and overall wellness as complementary to each other,” emphasizes Sun Life Chief Marketing Officer Mylene Lopa.
Though the life insurance market is rife with health-related offerings, most can only provide assistance once an illness strikes. With SUN Fit and Well, the whole journey – from Prevention, Diagnosis, Treatment, and Rehabilitation – is covered. This all-embracing philosophy makes it the most comprehensive product solution of its kind, with a life insurance policy for added protection and peace of mind.
“SUN Fit and Well provides coverage for 114 critical illnesses and can help replace funds used for diagnostic procedures and check-ups. But more than a usual health insurance, it provides benefits to keep customers healthy and well. It is available in limited pay and Advantage variants, which includes hospitalization and follow-up care with a specialist,” explains Lopa.
Those eager to jumpstart their journey to wellness may sign up at www.gowell.com.ph.
For eight years now, Sun Life has been organizing a fun run that combines the excitement of celebrity watching, fund-raising, and getting fit. It has since taken on the twin advocacies of education and diabetes awareness, as shown by this year’s Sunpiology Run: Sugar Wars theme. It will be held on Nov. 19 by sunset, at Camp Aguinaldo in Quezon City.
With the Philippines declared as a diabetic hot spot, Sugar Wars pushes for an active lifestyle as one of the best deterrents against this debilitating disease. Participants can choose from distances that include a 500m walk/dash for kids and adults (P350); 3K (P700); 5K (P800); and 10K (P900). Being an obstacle course, four ‘battle stations’ help facilitate better understanding about this particular illness.
And for even more fun, close to a hundred Star Magic celebrities will be joining Piolo to add glitz to the event, while an after-run show will serve as the launch of Inigo Pascual’s debut album featuring the official Go Well jingle “Live Life Brighter,” together with surprise performances.
“I want to invite everyone to register for Sugar Wars. It’s a race against diabetes, a chance to help raise funds for our beneficiaries, and a great way to spend time with your Star Magic family,” says Piolo, who created Hebreo Foundation, SUNPIOLOGY’s long-time beneficiary that supports the education of children in different communities. The Institute for Studies on Diabetes Foundation, Inc. (ISDFI), LingkodKapamilya, Noordhoff Craniofacial Foundation Philippines Inc., and Star Magic Scholars are also supported by this event.
It takes one bright step to begin a lifetime of wellness. So sign up for Sunpiology Run: Sugar Wars via www.sunpiology.com.
★★★★★
Today is All Souls Day among the Catholics in the world. We pause to remember our loved ones and the personalities in show business who had gone before us. And we offer prayers for their journey to the other life.
Among these personalities were German Moreno, or Kuya Germs died on Jan. 8 due to cardiac arrest. The master showman was famous for Walang Tulugan, the show he hosted on GMA 7 before his death, and That’s Entertainment ang GMA Supershow. He was 82 when he passed on.
Edwin Villanes Deramas a.k.a. Wenn Deramas, a TV and movie director, died on Feb. 29 due to a heart attack. He succumbed to death on the same day as his sister. He was 49.
Nora Aunor’s youngest brother Eddie Villamor died on June 27. He suffered from stroke in 2015 and was bed ridden for a year. He was 57.
Roberto Nicholas, more popularly known as Snaffu Rigor among singers and fellow musicians, was a songwriter and singer. Among the songs he wrote were the hits “Superstar ng Buhay Ko,” “T.L. Ako Sa’yo,” and “ Mr. Dreamboy.” He died on Aug. 4 at the age of 69 due to lung cancer.
Francis Pasion, an independent film and television drama director, passed on due to heart attack. His last project was On the Wings of Love. He died on March 6. He was 38.
Max Laurel was known for his character Zuma. The actor passed away at the age of 71 due to cardiac arrest on June 11.
Deo Fajardo was a director and a talent manager. He died on Aug. 8 at the age of 78. He was also known as Dikong and was the one who discovered Robin Padilla.
On Aug. 5, Lilia Cuntapay, hailed as Queen of Horror Movies, passed on. She was immobile for sometime due to spinal cord illness. She was 80 when she bid show business goodbye.
Teresita Joy DeLeon-Viado, or Joy Viado as she was known among her peers in show business, was a comedian and a singer. She passed away on Sept. 10 due to heart attack. She also suffered from diabetes and underwent four surgeries to save her legs from amputation.
Ricardo Viscarra Michaca, or Dick Israel, was an actor who played mostly villain and sidekick roles. He was 68 when he died on Oct. 11 due to cardiac arrest. Four days later, his wife, Marilyn, followed.
Radio announcer Fundador Soriano was a radio talent and writer. He died in October at the age of 76.
Showbiz publicist Antonio “Tony” Molina died on Oct. 23.
I know there are others we forgot to mention in our list. But we are including them in our prayers. May all of you rest in peace!
Deo Optimo Maximo or To God most good, most great.
