One of Philippine arts and culture’s finest women, launched her highly anticipated biography at Whitespace, Makati.

gives readers a glimpse of the fascinating and
sometimes rebellious life of the influential
84-year-old Siguion-Reyna
The launching of Armida Siguion-Reyna’s biography aptly titled, Armida served as a celebration of her legacy as a pillar in both showbiz and public service with prominent names from entertainment and politics attending the launch.
Siguion-Reyna is a multi-faceted icon in the Philippines with notable accomplishments as a singer, actress, producer, and MTRCB chairman. She is best known for her musical TV show, Aawitan Kita, which is the longest-running musical TV show in the country that had bagged awards since it made waves on Philippine television.

daughter-in-law Bibeth Orteza Siguion-Reyna
Siguion-Reyna was also a leading voice on the issue of film censorship. As a liberal thinker, she called for the Movie and Television Review and Classification Board (MTRCB) to scrap film censorship and lauded independent filmmakers for showcasing their uncensored films abroad. She even joined an anti-censorship rally with National Artists including Bien Lumbera, Lino Brocka, and Ishmael Bernal among others – a fearless move that further carved Siguion-Reyna’s name as one of the best industry leaders.
Roughly two years in the making, Armida gives readers a glimpse of the fascinating and sometimes rebellious life of the influential 84-year-old Siguion-Reyna.

with writers Nelson Navarro and Mario Hernando
Each page of the biography is filled with rich details of her vibrant life told by Siguion-Reyna herself side by side with an account penned by Nelson Navarro titled The Singer and Her Song.
“The book breaks the rules of how traditional biographies are presented, just as my mom has been doing throughout her life. It gives readers an inside view of her private thoughts about her public and professional relationships with behind-the-scenes revelations; her one true love, her fears, her strengths. It’s her backstory,” said Monique Villongco, Siguion-Reyna’s daughter who served as the book’s editor.
Armida Unfinished Memoir –The Singer and the Song is published by ABS-CBN Publishing, Inc.






