PalawanPay has renewed its commitment to the UP Fighting Maroons, strengthening a partnership built on shared values of discipline, perseverance, and excellence. The e-wallet arm of the Palawan Group of Companies reaffirmed its support through a ceremonial UP x PalawanPay shirt-giving event — a symbolic gesture underscoring the unity between the two institutions.
The renewed collaboration highlights PalawanPay’s belief in supporting hardworking Filipinos and uplifting communities, values that the Fighting Maroons exemplify both on and off the court.
Palawan Group Chief Financial Officer Lilian Castro-Selda expressed deep appreciation for the team’s relentless drive:
“We’re proud to celebrate your victories, but what matters most is that our support remains constant, whether you win or lose. We admire the team’s drive to keep improving and the discipline to grow stronger with every game. That same spirit inspires us at Palawan Group to stay humble, work harder, and make a meaningful difference not just for our customers, but for the country.”
Messages from UP coaches and PalawanPay executives further highlighted mutual respect and a shared commitment to growth. A ceremonial ball-shooting activity symbolized teamwork and unity, followed by a shirt-giving segment and light refreshments that fostered camaraderie among players, coaches, and corporate partners.
UP Coach Patrick Tancioco expressed his gratitude for the brand’s steadfast backing:
“Palawan Group has been with us every step of the way. Their support goes beyond financial assistance; it’s the genuine care, time, and encouragement that make a difference.”
Since 2019, the Palawan Group — led by founders Bobby and Angelita Castro and their five children, all UP alumni now serving as company executives — has been a loyal partner of the Fighting Maroons. Their support extends beyond sponsorship, providing encouragement and forging a lasting relationship with the team.
The long-standing alliance has been celebrated through various milestones, including PalawanPay’s active participation in the ‘Sugod, UP! UAAP Season 88 Pep Rally’ and the Champions’ Thanksgiving Dinner held on December 18, 2024, at UP Diliman, honoring the Maroons’ UAAP Season 87 championship triumph.
