Bosch Philippines is marking its 100th year in the country with the launch of “Hands That Build a Nation,” a centennial video tribute to the workers, builders and service professionals whose efforts drive the nation’s daily progress.
The tribute, released as part of a broader centennial campaign, highlights the concept of bayanihan or collective progress. The video focuses on the individuals Bosch supports through its technology, including those in trades, home management and industrial sectors.
The company’s history in the Philippines began in 1926 with its first product sale in Cebu. Since then, the firm has expanded from its automotive origins into a diversified portfolio that includes mobility, power tools, home appliances, building technologies and software-enabled services.
Bosch operates across several Philippine economic sectors. In the mobility sector, the company provides automotive servicing support for electric and hybrid systems. Its construction division provides power tools and on-site training for contractors, while its digital operations teams support global business automation from Philippine hubs.
“For 100 years, Bosch has supported the people and industries behind everyday progress in the Philippines,” Bosch Philippines managing-director Celeste Cervania said.
“As we mark this milestone, we want to recognize the Filipino hands that build, repair, protect, serve and care every day, and reaffirm our commitment to continue working alongside the country through reliable technology, strong partnerships and solutions that remain relevant to its evolving needs,” Cervania said.
The “Hands That Build a Nation” campaign emphasizes the skill of mechanics, laborers and homemakers. The company said the centennial serves as both a reflection on the past century and a look toward future technology and the transfer of skills across generations.
