Marketing and sales work hand-in-hand in ensuring the success of your business. Not only do strategies need to be aligned, but teamwork and coordination between marketing and sales professionals is crucial, too. For remote teams, this entails having a platform that allows for better collaboration and productivity, complete with the tools and capabilities needed for your work day to run smoothly.
Lark offers an all-in-one cloud-based solution for remote businesses, helping to streamline workflows for better marketing and improved sales. Here are three ways that you can use Lark for this purpose, and help your team do better work from anywhere.
1. Organize and manage all your work in one place
Using Lark Docs, your team can create training materials and sales reports that are easy to understand, complete with tables, checklists, and polls to better illustrate figures. Marketing materials and campaigns can be made extra hardworking and attractive as well, by easily adding images, videos, and embedded web links using Lark Docs.
All files and documents are stored in the cloud, and are readily accessible to all the remote workers on your Lark team. Multiple users can simultaneously work on a single document, allowing for real-time collaboration when working online. Changes are reflected in real time, too, ensuring that everyone has access to the latest version of any document, without any issues.
2. Integrate essential tools into your cloud-based workspace
Integrating third party apps and tools into your online workspace is easy to do via Lark Workplace. You can browse through Lark's app directory to find the applications that you need to keep track of your sales and marketing progress, such as Google Analytics and Salesforce, along with other top tools for automation and productivity. You can even build your own apps in Lark, easily and conveniently, with little to no coding knowledge needed.
3. Collaborate seamlessly with external teams
When working with partners and vendors, onboard them into Lark for better coordination and collaboration. These external teams may join Lark Video Call meetings and Lark Messenger chat groups through their browsers, without the need to download the app.
You can also share documents and entire folders with them by simply adjusting permission settings within Lark Docs, to allow external users to view, and even make necessary changes to these work materials. This is perfect for reviewing proposals, signing contracts, and sharing project updates. And, because external teams will only be able to access the files and folders you share with them, your sensitive information remains secure within Lark.
One company that has found greater success while using Lark is dentsu X Singapore. As a company that relies heavily on documents and presentations, they have been able to fully utilize the collaborative features of Lark Docs while working remotely. With one-click sharing, it has been possible for different teams within the award-winning creative agency to collaborate on a single deck, seamlessly. Plus, with everything stored within Lark, viewing and sharing files has proven to be quick and simple, even on mobile, with no need for extra steps or apps for downloading.