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Mitsubishi Motors Philippines Corporation unleashes the New Strada Athlete

Mitsubishi Motors Philippines Corporation (MMPC) officially introduces its newest pick-up variant – the Mitsubishi Strada Athlete. The powerful and durable truck now carries a tougher and sportier aesthetic design with its black dynamic shield, black front bumper garnish, 18-inch black alloy wheels, styling bar and side decal accents that are matched with a luxurious two-tone interior finish*. These enhancements provides a bolder and tougher attitude for the Strada nameplate.

Mr. Mutsuhiro Oshikiri, President and CEO, Mitsubishi Motors Philippines Corporationsaid, “We are very excited to introduce the Strada Athlete here in the Philippines as we strongly feel that the new design will appeal very well to pick-up enthusiasts. It’s robust and sporty design best represents the capabilities of our truck. With 40 years of truck engineering heritage, the Strada has been refined to become a well-balanced road warrior that does not only conquer rough terrains but also provides advance technology, comfort and safety to its driver and passenger.”

Power and versatility:

The Mitsubishi Strada Athlete is equipped with a 2.4L MIVEC Turbo Clean Diesel  engine that produces 181ps and 430nm of torque. It is matched with a six-speed automatic transmission with *super select 4WD II system that allow you to shift to 4 driving modes on the fly.

Premium tough:

In the inside, the Strada Athlete displays a two-tone black and orange leather with orange stitching accents in its seats, gear shift panel/knob and parking brake lever to further capitalize on the sporty image. Crafted with a spacious cabin that provides comfort to all passengers; plus its 2 nd row seats carry the J-line design that is intended to maximize interior space.

To lessen driver fatigue during long drives, the Strada is equipped with cruise control and driver 8-way power seat adjust system.

Peace of mind is a priority:

The Strada Athlete is not just about brute strength and durability. It is also built to prioritize the safety of its driver and passengers. The engineers of Mitsubishi Motors incorporated the following safety features to provide peace of mind while traversing various driving and roads conditions:

  • Forward Collision Mitigation (FCM)
  • Blind Spot Warning with Lane Change Assist (BSW with LCA)
  • Rear Cross Traffic Alert (RCTA)
  • Ultrasonic Misacceleration Mitigation System (UMS)
  • Trailer Stability Assist
  • Hill Descent Contro
  • Hill Start Assist
  • Multi Around Monitor with guiding and expected course line
  • Auto High Beam
  • Reinforced Impact Safety Evolution (RISE) body.
The new Strada Athlete comes in 3 color options:

  • White Diamond
  • Jet Black Mica
  • Sunflare Orange – exclusive to the Athlete 4x4 variant
Price:

STRADA ATHLETE 4x2 SRP: Php 1,443,000.00

STRADA ATHLETE 4x4 SRP: Php 1,760,000.00

The new Mitsubishi Strada Athlete is available in both 4x2 and 4x4 variants and are now in all Mitsubishi Motors showrooms nationwide. To know more about the Strada Athlete, you may visit the Mitsubishi Strada microsite www.newstrada.mmpc.ph

Topics: Mitsubishi Motors Philippines Corporation , Mitsubishi Strada Athlete , Mutsuhiro Oshikiri
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