Not even the Covid-19 global pandemic can stop Alaska Milk and Sunrise Events from helping children achieve a balanced lifestyle through Alaska IronKids.
Instead of sitting down in front of computers and videogame consoles just chatting or playing video games their partnership launched an activity that will have these children running and sweating in a shared virtual experience.
Alaska Fortified IronKids Philippines Keep Fit at Home is a series of virtual races and activities that will run for 10 weekends starting August 15 and 16.
Sunrise Events General Manager Princess Galura said it was important for the children to remain active through sports despite the global lockdown that is meant to prevent the spread of Covid-19.
“In sports there’s always someone better than you or you’re better than someone else. We want to teach them discipline, teach them how to lose, teach them how to win. We want them to interact with their parents and other kids,” said Galura in an online press conference last Wednesday.
Sunrise Events founder Fred Uytengsu said the partnership between Alaska Milk and IronKids is meant to help children keep fit during the pandemic.
“We have 10 workouts hosted virtually by coach Ani (De Leon-Brown). We also have 10 virtual runs starting next weekend from distances starting from 1k going all the way to 3k. And we have six Facebook live presentations talking about nutrition and mental health issues,” said Uytengsu.
“So remember to keep fit even during these challenging times. Be sure that you wash your hands many times during the day and if you’re outside, wear a mask as part of a healthy routine. Keeping fit also means proper nutrition so drink your Alaska Milk.”
Those wishing to join may register or login using the unique link from from Sportstats that participants will receive via email during race day.
Participants may run at their preferred day, time and pace anytime during the two-day virtual days (Saturday and Sunday).
Virtual Run may be done manually or via running apps.
Treadmill is allowed but make sure to set and keep 0.5 incline for the entire run.
No net elevation loss allowed. That is, there is no downhill run.
Participants must upload their results via Sportstats link using GPX file (for those who will use running apps) or manually.
For questions or concerns please email [email protected].