The wizarding world has returned to the big screen as SM Cinema launched “Back to Hogwarts: A Harry Potter Movie Marathon,” a four-day event featuring all eight films from the franchise.
Screenings began Aug. 16 and 17 and will continue on Aug. 30 and 31 at more than 30 participating branches nationwide. Tickets are priced at P275 per movie in Metro Manila and P230 in provincial locations.
The marathon opened with Harry Potter and the Sorcerer’s Stone and Harry Potter and the Chamber of Secrets on August 16, followed by Harry Potter and the Prisoner of Azkaban and Harry Potter and the Goblet of Fire on August 17. It resumes on August 30 with Harry Potter and the Order of the Phoenix and Harry Potter and the Half-Blood Prince, before concluding on August 31 with Harry Potter and the Deathly Hallows Part 1 and Part 2.
More than 30 SM Cinema branches are part of the screenings, including SM Aura, Bacolod, Bacoor, Baguio, BF Parañaque, Bicutan, Calamba, CDO Downtown, Cebu, Clark, Dasmariñas, East Ortigas, Iloilo, Lanang, Laoag, Legazpi, Lipa, Lucena, Mall of Asia, Manila, Marikina, Marilao, Masinag, Fairview, North EDSA, Pampanga, San Mateo, San Pablo, Seaside, Southmall, Sta. Mesa, Sta. Rosa, Sucat, Tarlac, Megamall, and Grand Central.
To enhance the experience, SM Cinema lobbies at Aura, Megamall, Mall of Asia, and North EDSA have been transformed into wizarding spaces inspired by iconic Harry Potter elements. At the North EDSA branch, fans can take part in the Sorting Hat Experience interactive booth, pose at themed photo spots, and win prizes through trivia games.
Snack Time counters are also offering limited-edition wizarding snacks, including Butterbeer, which is available even without a movie ticket. The special menu is offered at Snack Time branches in North EDSA, Megamall, Fairview, Grand Central, Manila, Sta. Mesa, Mall of Asia, Aura, Southmall, Marikina, East Ortigas, Clark, Pampanga, Sta. Rosa and Bacoor. Merchandise is also on sale in participating cinema lobbies.
Tickets for the marathon are available online at smcinema.com.
