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Thursday, April 25, 2024

Helping creators adapt to uncertain times

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YouTube and mobile services provider Smart Communications, Inc. have teamed up to bring Creator Camp Live, a series of online events and workshops where established and aspiring creators can learn from the broader YouTube community, industry experts, and leading content creators on how to pivot and be effective in the time disrupted by the pandemic. 

Helping creators adapt to uncertain times
Top vloggers Erwan Heussaff (top), Alodia Gosiengfiao, and Wil Dasovich impart valuable insights on adapting to the challenging times and the changing digital ecosystem as content creators.

Some of Creator Camp Live lessons include relevant and resourceful content, meaningful collaborations, creator well-being, and building a strong brand.

The series, which kicks off today features influential vloggers Erwan Heussaff, Wil Dasovich, and Alodia Gosiengfiao to impart valuable insights on adapting to the challenging times and the changing digital ecosystem as content creators.

“Creator Camp Live is YouTube’s commitment to helping our creators thrive during these uncertain times. We first launched the program in December in Cebu with a goal of empowering creators outside Luzon through a series of face-to-face workshops,” said Marc Lefkowitz, Head of YouTube Creator and Artist Development, APAC.

“When the pandemic started, not only we made the program digital-first but we reshaped it to be more timely to include topics such as content resourcefulness and relevance, well-being, and building meaningful partnerships. We hope that through this effort, we continue to empower the Filipino creator community with resources, opportunities, and content that matter to them,” Lefkowitz added.

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"Creator Camp Live is a valuable learning platform for aspiring vloggers and content creators especially during these challenging times. This program is very much aligned with our commitment to bring meaningful connections made simple to Filipinos so they can pursue their passions" said Jane Basas, SVP and Head of Consumer Wireless Business at Smart.

Today’s episode features “Power of Community” with Wil Dasovich. On July 10, the second episode brings Alodia Gosiengfiao with her topic "Building a Strong Brand." Finally, on July 24, Erwan Heussaff talks about “The Relevance of Content Creators.” All episodes stream from 3:00 to 4:00 p.m. on Smart’s Youtube channel.

For more updates on Smart’s promos and services, follow Smart on Facebook, Twitter, and Instagram, or visit smart.com.ph.

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