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Saturday, April 20, 2024

Piolo’s secret revealed

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Ace Kapamilya actor Piolo Pascual has been introduced by Beautéderm Corporation as its newest celebrity ambassador in time for the lifestyle and beauty brand’s celebration of its 11th year as one of major key players in the beauty and wellness industry in the country.

In a statement sent to Manila Standard Entertainment, Beautéderm said that Piolo joining the brand as ambassador is one of the big surprises the company has lined-up for its loyal customers, resellers, and distributors this year. 

“Piolo has always been in my bucket list ever since I started the company in 2009. With hard work, careful planning, and prayers my dream to have him as one of my ambassadors is finally a reality as I have always admired his body of work as one of the most accomplished and respected artists in the industry,” Beautéderm President and CEO Rhea Anicoche-Tan, who is honored by People Asia magazine in the prestigious roster of its annual “Women of Style and Substance” issue this September, said of having the award-winning actor on-board the thriving company that she built 11 years ago. 

Paolo Pascual is the latest brand ambassador of beauty and wellness brand, Beautederm.

Piolo, who lives an active and healthy lifestyle, is endorsing Beau Charcoal Soap from the brand’s Spruce & Dash men’s line – a best-seller and a favorite product of thousands of consumers. Beau, an FDA notified and a certified Superbrands bath soap, detoxifies and exfoliates as it provides a clean, fresh, and delicious scent especially for busy men who is always on the go like Piolo. 

“My sister has been a longtime user of Beautéderm products, I have read a lot about the brand, and I’ve been hearing positive feedback about it from my colleagues in the business. Beau is a daily essential of mine as it truly delivers its promises – I feel relaxed, energized, and rejuvenated every time I take a shower after a long day,” Piolo shared in a statement. 

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Anicoche-Tan is also very grateful for the unwavering support of loyal Beautéderm users even during the midst of the pandemic. 

“We will continue to be faithful to our commitment to serve not only our users but our resellers and distributors as well in developing more products that boast of the highest quality. We have partnered with Piolo because we have so many similarities – chief among them is our unrelenting passion for excellence. We, at Beautéderm, are humbled to have him as part of our family,” Anicoche-Tan underscored in her message.

Piolo, who is also a businessman himself, is inspired by the business model of Beautéderm. He is glad to know that the brand is helping so many people and their families because of the business opportunities that it provides to its resellers and distributors around the country. 

“Their sales force is one of the most hard-working teams I’ve ever seen and I am honored to be part of Beautéderm,” Piolo said.

For more information on Beautéderm and Piolo, follow @beautédermcorporation on Instagram and Facebook, and subscribe to BeautédermTV on YouTube.

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