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Home Entertainment Columns Simply Red by Isah V. Red

Alden Richards has another endorsement

Isah V. RedbyIsah V. Red
November 3, 2015, 6:35 pm
in Simply Red by Isah V. Red
Reading Time: 6 mins read
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2015 is indeed a big year for Alden Richards. With a string of TV shows, a new chart-topping single, and a swarm of product endorsements under his belt, one could really say that the Philippines’ Pambansang Bae is now the hottest male celebrity in the country today. 

At the Winter Christmas-themed launch for oral glutathione brand Snowcaps, Alden’s most recent product endorsement, the heartthrob wasn’t coy in sharing his struggle during his early years as an actor. 

Snowcaps newest endorser with Model

“It’s no secret the challenges I had to go through to get to this point. Maraming pagsubok early on in my career pero ngayon, napatunayan ko talaga na hard work pays off. I can definitely say na dumating na talaga ang moment ko,” quipped Alden. 

He has the Filipinos’ cult following of the ubiquitous Eat Bulaga  “Kalyeserye” to thank for his massive success as an actor. His hit single “Wish I May” recently topped the iTunes PH Top Singles list during its pre-selling period and with over two million followers in Twitter alone, there’s no denying that there’s no other way for this talented actor but up. Alden continues to display humility and gratitude despite his overnight success. He shares that his past experiences help him keep his feet on the ground and he has no problems showing it with his tearful EB performances. 

Alden Richards during the Q&A at the Snowcaps Press Do

“I just can’t help but be overwhelmed by the love and support I am getting now from my network, the ALDENatics, and of course my friends in the industry. Thinking about these really makes me emotional kasi matagal-tagal ko din ‘tong hinintay,” Alden said. 

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It’s no wonder why millions of Filipinos here and abroad take inspiration in Alden. Alden’s story is proof that wishes do come true.  It’s his determination and success that made him the perfect embodiment of Snowcaps. 

Snowcaps is the first oral glutathione in the Philippines and is among the leading skin whitening supplements in the market today. As a brand which in the past managed to gather and sustain a strong following through word of mouth, Snowcaps today rises to the occasion – and is ready to play alongside the bigwigs – by partnering with one of the hottest stars in Philippine showbiz today. 

Snowcaps contains the premium, FDA-approved 500mg of L-Glutathione formulation, also known as the miracle enzyme, Alpha Lipoic Acid and Vitamin C for safe and effective whitening in as fast as six weeks.

 Pambansang Bae with Snowcaps Executive

It also contains 50 percent more glutathione than more expensive brands.

Glutathione is also a compound naturally produced by the liver and is considered one of the most powerful antioxidants which inhibit the production of toxins and free radicals caused by stress and other external lifestyle factors – perfect for busy individuals like Alden who not only want to maintain luminous and fair skin but also a sound and healthy body.

When asked why he entrusts his skin and overall health to the brand, Alden only had one thing to say, “Bawat tao may hiling. With hard work, I’m lucky that mine has come true and I trust brands that recognize that. That means they probably had the same challenges too,” Alden concluded.

For more information about Snowcaps Glutathione, visit https://vidanutriscience.com/ or facebook.com/snowgluta

 

Kapuso programs continue to lead in the ratings race

Mega Manila remains the bailiwick of GMA Network. Majority of the country’s urban households is in this area. And advertisers see this as an important market as the residents in this area have the purchasing power.

From Oct. 12 to 18 (according to Nielsen TV Audience Measurement), 24 of the 30 top programs in Mega Manila are Kapuso shows. Pepito Manaloto is the no. 1 show, and the rest of the Top 10 is also Kapuso shows.

*****

Betong Sumaya supportive of Alden Richards

Betong Sumaya

Betong Sumaya admitted to being an avid fan of the Kalyeserye segment in Eat Bulaga. In fact, he watches it everyday. Yet, more than being a fan, the Bubble Gang star is verg happy for the success that Alden Richards is enjoying these days. And anything that the Pambansang Bae wants to achieve, he will be very supportive.

*****

Grace understands Heart’s mom

Senator Grace Poe

Senator Grace Poe understands Heart Evangelista’s mother for supporting an opponent in the presidential race in 2016. Cecile Ongpauco is a friend of Senator Miriam Defensor Santiago.

Cecile is close to Senator Santiago. That Poe is very much aware of and even if Senator Chiz Escudero, Heart’s husband, is her running mate, that doesn’t affect Cecile’s closeness to Santiago.

Cecile and Heart

“I understand her sentiments. I only met her maybe a month ago, samantalang matagal na niyang kilala at mentor niya si Senator Miriam,” Poe said in reference to Heart’s mother.

Poe clarified the issue when Heart’s mother went to the s “meet and greet” event of Senator Santiago at the UP ong Oct. 26.

Escudero remains unfazed even after his mother-in-law openly admitted to supporting Poe’s fellow presidential candidate.

Chiz said that he and Heart would try to persuade Cecile to support Grace as well.

“Friendships and relationships go beyond politics. While I respect the position of Heart’s mother, who is admittedly very close to Senator Miriam, it will not deter me and Heart from trying to convince her to support Senator Grace,” Escudero posted on his Facebook account with the hashtag #‎KeriYan. 

*****

Of Tapas, Tannins and Tarots 

Have you ever experienced an evening filled with earthly Castilian flavor? Your eyes feast on sultry flamenco movements while your thoughts roam about what the fortuneteller just told you about what lies ahead in your life. And as these visions influence your senses, your palate enjoys a feast of excellent wines and delectable tapas.

Natalia Moon, Model and YouTube Sensation Moana and Magic 89.9’s Andrew Santiago

These and more was what transpired recently as the famous Chilean wine, Santa Rita, brought “Of Tannins, Tapas and Tarots”. Santa Rita is in fact a brand of wines from Chile with the sole mission/vision of making people’s moments enjoyable. During the event, Santa Rita featured a combination of its “120 Wines”, Sauvignon Blanc, Carmenere and cabernet Sauvignon.

Julia Clarete

According to legend, 120 patriots, exhausted after a long, hard battle during the fight for Chile’s independence, reached the land belonging to Santa Rita. On that fateful night in 1814, these forces of liberty found refuge in the estate cellars. Today, within these same cellars, our award-winning 120 wines are crafted to honor their heroic character. These are young, elegant and fruity wines, perfectly balanced with soft tannins and good acidity. Exceptional value makes “120” an outstanding line of wines for everyday drinking.

And on Oct. 1, at Tapeo in BGC, Santa Rita presented a sensuous night of what could be called a post-structural Chilean flair: flamenco dancers, a fortuneteller on the side, and overflowing Santa Rita wines and a multitude oftapas. Tapeo at the Fort Strip was packed that night as everyone truly had a genuinely enjoyable Santa Rita night to talk about for a lifetime holding true to Santa Rita’s mission of making people’s moments enjoyable. We did.

Tags: Alden Richardspepito manolotosnowcaps
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Isah V. Red

Isah V. Red

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