Screen star Bea Alonzo has recently been named as the newest addition to Lazada’s growing number of celebrity ambassadors.
In a virtual event held early this week, the leading eCommerce platform in the Philippines named Alonzo as the face of its mega campaign LazMall 10.10 Big Brands Sale.
“We are proud to welcome Bea Alonzo as the newest addition to the Lazada family. LazMall is our home for authentic international and local brands, and beyond being a well-loved style icon, Bea’s dedication to her work and genuine personality resonate perfectly with LazMall’s brand promise of authenticity and quality,” shared Lazada Chief Marketing Officer Neil Trinidad during the virtual launch.
“By connecting millions of shoppers to their favorite brands, Lazada stands out in a class of its own as the Philippines’ premier online shopping platform,” said Alonzo.
“I am honored to be part of this family and excited to work with Lazada to bring more excitement to consumers in the Philippines,” she added.
Alonzo now joins Kathryn Bernardo, Alden Richards, Maine Mendoza, and Mimiyuuuh as local ambassadors of the eCommerce platform.
“It would be fun if we’d work with them for another campaign.
Joining Hallyu superstar and LazMall’s first-ever regional brand ambassador Hyun Bin, Alonzo unveils exciting 10.10 deals and exclusive offers, such as new 10 percent cashback, 100 percent legit or get two times money-back guarantee, free shipping vouchers, 30-day returns, Lazada Bonus Discount Vouchers where shoppers can get P50 off for every P500 spend, up to 90 percent off on the best authentic brands, and special premium offers from LazMall Prestige Flagship Stores like Jo Malone, NARS, Lanvin, Narciso Rodriguez, and more.
“We have already onboarded over 2,000 small businesses on our platform since the start of the pandemic and will continue to make onboarding more MSMEs nationwide a key priority, to showcase the inspiring stories of local brands and businesses,” Trinidad concluded.
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