Kuya Daniel Razon, as he is known among his followers on both the radio and television, is this year’s recipient of the prestigious Kapisanan ng mga Brodkaster ng Pilipinas (KBP) Lifetime Achievement Award.
The award is given to prominent individuals who have “significantly contributed to the advancement of the broadcast media and consistently demonstrated high standards of excellence and professionalism in his or her work.”
This is a clear reflection of Razon as a dedicated leader in the broadcast industry. As the Chief Executive Officer (CEO) and President of Breakthrough and Milestones Productions International (BMPI), the veteran broadcaster continuously leads the company in providing content for its public service channel UNTV, and its two radio stations: Radyo La Verdad 1350 on the AM band and the FM radio station, Wish 107.5.
Public service First
Razon is known for introducing several public service-themed projects. One of the endeavors he continually sustains is UNTV’s flagship “Tulong Muna Bago Balita (Rescue First, Report Later)” campaign, which aims to encourage media practitioners to take saving lives as part of their profession.
Extending beyond the realm of broadcasting, he maintains other ground-breaking efforts that put charity at their core.
Razon is the progenitor of UNTV Cup, a basketball tournament that gathers government officials in the hard court to play for their chosen beneficiaries. He is also one of the founders of La Verdad Christian School that offers scholarship grants to students from kindergarten to tertiary levels.
His wide-ranging undertakings also include regular medical, dental and legal missions.
Razon is also responsible for taking AM and FM radio broadcasts beyond the confines of conventional four-walled booths.
In January 2012, he unveiled the UNTV Radio mobile booth that brings the station’s anchors and reporters right where the news is. It also serves as a unique vehicle that provides different public services to the masses as it transports doctors and lawyers to different areas in the metro.
The radio booth’s FM counterpart was launched in August 2014 coinciding with the inception of Wish 107.5. The country’s first FM-on-wheels has garnered massive attention from both local and global audiences as it gives a unique platform where artists can share their music.
Razon received the recognition at the 25th KBP Golden Dove Awards yesterday, May 16 at the Star Theater, CCP Complex in Pasay City. He also earned a nod as one of the finalists in the Best Radio Newscaster category.
Other UNTV programs with Golden Dove nominations include Good Morning Kuya (Best Variety Program) and KNC Show (Best Children’s Program). The 911 UNTV Rescue plug also competed in the Best Radio Public Service Announcement category.
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