Jessica Soho. Kara David. Maki Pulido. Drew Arellano. Atom Araullo. These names have been synonymous with GMA Public Affairs–widely regarded as the most awarded broadcast news organization in the country and one of the top content creators on air and online.
For over 35 years, GMA Public Affairs has continued to be the leader in producing stories that impact Filipinos’ lives: from investigative reports that tackle in-depth discussions of issues, to magazine and reality programs that touch hearts, and to documentaries that open the public’s eyes to shocking realities.
Like GMA Public Affairs, Soho, David, Pulido, Arellano, and Araullo are just some of the Kapuso broadcast journalists who have showcased what it means to create stories that are “Tatak Public Affairs,” upholding truth in the age of fake news and misinformation.
“Tatak Public Affairs’’ is anchored on three values “Tapang. Talino. Totoo.”
Tapang (Courage). It takes grit and determination to report big stories and engage in dangerous coverages.
Talino (Intellect). Every story is backed by thorough research and a discerning attitude to achieve objectivity and balance.
Totoo (Truth). GMA Public Affairs’ pledge and commitment have always been the truthful delivery of stories and information to Filipinos.
Changing lives, one episode at a time
“Pag sinabi mong ‘Tatak Public Affairs,’ hindi lang tayo nagbabalita o nagkukwento. We want to change lives, one episode at a time,” shared Soho.
“The Philippines’ Most Awarded Journalist,” Soho is one of the main driving forces behind GMA Public Affairs. She conceptualized many iconic Kapuso public affairs shows, including Brigada Siete, Emergency, and I-Witness.
Soho is the Philippines’ first recipient of the highly coveted George Foster Peabody Award. She is also the first and only Filipino broadcast journalist to have been nominated and won the bronze medal in the prestigious New York Festivals “World’s Best TV and Films” Competition in the Best News Anchor category. Soho remains one of the most trusted news personalities at the Reader’s Digest Trusted Brands Awards 2022. She currently hosts the Filipinos’ favorite Sunday viewing habit on TV, Kapuso Mo, Jessica Soho, which recently won as Top Media Publisher in 2022 TikTok Awards Philippines.
For David, being a public affairs host does not end when the camera stops rolling. “Yung mga taong ini-interview natin, nagpapatuloy ‘yung impact ng taong ‘yun sa buhay mo.”
“The Country’s Premiere Documentarist,” David has been praised for her documentaries that tug at the viewer’s hearts. One of her documentaries for I-Witness, “Ambulansyang de Paa,” gave the Philippines its second George Foster Peabody Award.
Apart from I-Witness, David currently hosts Pinas Sarap and Brigada. In 2011, she was included in the Ten Outstanding Women in the Nation’s Service (TOWNS). She has been recently named as the new chair of the journalism department at the University of the Philippines College of Mass Communication.