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Friday, April 19, 2024

Second Uniqlo and Mame Kurogouchi collection out on Dec. 3

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Global apparel retailer UNIQLO announced it will bring out a second collaboration collection with fashion designer Maiko Kurogouchi.

The new offering is in response to the tremendously successful debut of Uniqlo and Maiko’s Mame Kurogouchi womenswear brand earlier this year.

The collection blends exquisite designs that enhance feminine curves with advanced UNIQLO technology to deliver exceptional comfort, even in the depths of winter. Items transition seamlessly from innerwear to clothing, looking great by themselves or when layered.

“It brings me joy to contribute meaningfully to women’s lifestyles through innerwear. I devoted a lot of thought to enhancing details and making fine adjustments to add beauty and comfort,” Kurogouchi said about the new collection.

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The collection combines Mame Kurogouchi’s delicate designs with UNIQLO’s advanced fabrics and 3D knit technology for comfortable, carefree living. Bras, panties, bra tops, and other items employ soft AIRism cotton and mesh that prevents perspiration. Elegant curves, beautiful back styling, and other sophisticated details shine through the collection.

The color palette graduates from white to black, focusing on warm gray to blend in with women’s wardrobes and enhance skin tones.

“I wanted to capture the essence of the feminine physique and celebrate it with natural curves. A desire to make this collection accessible to women everywhere was a constant consideration. I’m pleased with the results,” Kurogouchi added.

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