The Quezon City government on Monday launched a comprehensive anti-bullying campaign called B.A.D. (Bullying at Diskriminasyon) ‘Yan! to combat bullying in both public and private schools.
Mayor Joy Belmonte said the program reaffirms the city’s commitment to ensuring that schools are places of growth, not fear.
“Every student deserves to learn in an environment where they are respected, heard, and protected,” Belmonte said. “With this new campaign, we reaffirm our commitment to stand by our children and ensure their voices are never silenced by bullying.”
The campaign aims to raise awareness, encourage reporting, and strengthen interventions for cases of bullying and discrimination. It addresses not only physical and verbal bullying but also cyberbullying, which has become a growing concern among students, parents, and educators.
The Department of Education–QC has pledged full support, with division officials, principals, and teachers actively involved in the rollout. Parents, youth leaders, barangay officials, and other organizations will work with the local government to create safer learning environments.
Belmonte emphasized that the fight against bullying requires collective effort. “It takes the collective effort of families, communities, and leaders to shape an environment where respect and kindness prevail. With B.A.D ‘Yan!, we unite all QCitizens to protect our children and nurture them into compassionate and responsible citizens,” she said.
