The Department of Agriculture (DA) and Department of Tourism (DOT) have joined forces to promote food and farm tourism, aiming to attract more visitors, stimulate domestic travel, and revitalize rural economies under President Ferdinand Marcos Jr.’s development agenda.
Agriculture Secretary Francisco P. Tiu Laurel Jr. welcomed the DOT’s convergence strategy, calling it a “quick win” that aligns with the DA’s goals. He emphasized that funding is available for initiatives such as organic farming, livestock, mariculture, and aquaculture, along with support for infrastructure projects like farm-to-market roads, cold storage, and greenhouses.
“We even have a budget for rehabilitating the Banaue Rice Terraces. Just let us know where help is needed so we can restore their beauty and welcome more tourists,” Laurel said.
Tourism Secretary Christina Frasco outlined four pillars of collaboration: promoting gastronomy tourism, expanding farm tourism, improving infrastructure and connectivity, and strengthening local supply chains.
To implement the initiative, a technical working group has been formed to develop a comprehensive roadmap within six months. Pilot areas include Bohol, Iloilo, and Benguet—provinces known for their culinary heritage and agricultural productivity.
Together, the agriculture and tourism sectors contribute nearly 20 percent to the country’s GDP and support about 30 percent of national employment.