Chinese Automaker Li Auto opened its first showroom in the country and in SouthEast Asia last May 20 at the Sennett Corporate Center in BGC, Taguig. Li Auto is a brand that aims to redefine family travel with intelligent electric vehicles that blend home comfort with automotive performance and safety.
The brand’s core mission, “to create a mobile home, create happiness,” underpins its product philosophy, striving to redefine family travel by integrating the comfort and technology of a home into a high-performance, safe, and efficient vehicle. The ribbon-cutting ceremony was attended by Li Auto Philippines executives, led by Stone Yu, alongside Taguig City Mayor Lani Cayetano.
Li Auto vehicles are designed around four key aspects of a home: providing a comfortable environment with spacious interiors and premium amenities; acting as a smart home with intelligent systems for connectivity, infotainment, and assisted parking; functioning as a mobile home through its Range-Extended Electric Vehicle (REEV) powertrain, offering electric driving benefits without range anxiety; and ensuring a safe home with robust construction and advanced passive and active safety features.
The showroom features Li Auto’s flagship models, the five-seater L7, with a starting price tag of PHP3,890,000, and the six-seater L9, going for PHP5,190,000 up. Li Auto Philippines also gave the guests an initial preview of the Li MEGA, a pure electric MPV that resembles the brand’s “mobile home” philosophy. The MEGA is designed with an aerodynamic “waterdrop” front face and a focus on maximizing interior space, comfort, and cutting-edge technology.
The Taguig showroom offers Filipino customers a direct opportunity to experience Li Auto’s innovative vehicles and understand how the brand intends to set new standards in the family SUV and MPV markets.