If there’s anything that the COVID-19 pandemic has shown us, it is that the Filipino spirit of bayanihan always shines the brightest amid the uncertainty, loss, and fear that grip the world.
Being a brand that keeps hands safe, Safeguard wants to show the positive side of what safe hands can do and how it can become a force for good during these times. We call this “BayaniHands."
As we continue to seek light and positivity within each other, the brand started the P&G Safeguard BayaniHands Project. To support this, Safeguard created a heart-warming film that features real-life acts of bayanihan of ordinary Filipinos, showing how much we appreciate all the efforts and sacrifices our frontliners have done for the people of our country.
The film hopes to encourage everyone to join hands by contributing to the project for the Philippine Red Cross. Every donation done through Lazada will be used to help in the frontliner efforts of the Red Cross.
Safeguard has been an ally of Filipinos working toward a safe nation for all. We are confident that together, we can get through this, hand in hand.
Support the P&G Safeguard BayaniHands Project for the Red Cross by clicking on this link: https://lzd.co/BayaniHands.