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Wednesday, April 24, 2024

Pride Month 2020: Spotify celebrates LGBTQIA+ creators, fans

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Streaming platform Spotify marks this year’s Pride Month with Unlike Any Other, a global campaign celebrating LGBTQIA+ creators, and connecting them to fans around the world.

Pride Month 2020: Spotify celebrates LGBTQIA+ creators, fans
Spotify's Unlike Any Other global campaign celebrates LGBTQIA+ creators and fans, highlighting Pride-themed playlists. 

Spotify’s Pride campaign in the Philippines features two local pride playlists. 

“Bahaghari,” a PH dedicated Pride playlist, features works from international and local LGBTQIA+ artists and allies, including tracks like Love Even If, This Love Isn’t Crazy, and Hanggang Kailan Aasa. 

The second playlist is a special Pride edition of “Kilig Pa More,” the LGBTQIA+ twist on a hit romance playlist, offering the same electrifying experience unbound by neither gender nor sexual orientation. 

Meanwhile, the global campaign offers new content and experiences available in the hub including Amplify: Pride – a hub where fans can find LGBTQIA+ music and podcasts; House of* Ballroom Playlists – curated playlists by top figures of ballroom culture, including Jason Ozzie Ash, Byrell The Great, Jack Mizrahi Gucci, and Jonovia Chase; My LGBTQ+ Soundtrack – social share cards encouraging queer creators to celebrate their queer moments via song and invite their fans to share their own.

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A key element of Spotify’s 2020 Pride creative is the Progress Flag, designed by Daniel Quasar in 2018. The Progress Flag adds five stripes to the traditional rainbow Pride flag to represent trans and non-binary individuals, marginalized communities of color, those we have lost to AIDS, and those living with HIV today.

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