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Thursday, April 25, 2024

Energy drink powers up Philippine e-Sports community

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From just a few thousands a decade ago, the Philippine E-Sports community is now a major force, with almost a million active players who are now involved in the various aspects of electronic sports. 

Energy drink powers up Philippine e-Sports community
E-Sports in the Philippines is now an organized, multiplayer video game competitions between professional players. 

E-Sports is a form of competition using video games. 

During E-Sports events, thousands of fans, young and old, gather in arenas to witness their idols slug it out with one another. Winning teams represent our country abroad where prizes sometimes reach a million dollars. 

Starting from an amateur platform, E-Sports in the country is now an organized, multiplayer video game competitions between professional players. 

Proof of the rising popularity and maturity of the E-Sports community in the Philippines is that various major brands from telecoms, smartphones, to consumer products industries are now involved in various conferences, meets, and competitions in the E-Sports calendar. 

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One of the brands that have been supporting the E-Sports community ever since is South Korea’s number one energy drink, Bacchus. Bacchus was part of the recent Globe Conquerors Manila 2018 tournament and The Net.com Cup.  

During the Globe Conquerors event, thousands of e-gamers and enthusiasts attended the final leg of the League of Legends SEA tournament held in Mall of Asia Arena. Bacchus rewarded fans with endless drink samples, games, and promos.

With 2,000mg of taurine, Royal Jelly, and Korean ginseng, Bacchus Energy Drink provides e-gamers the needed adrenaline boost, stamina, and mental alertness. 

“For three years, Bacchus joins this event as our way of supporting the e-gaming community. We want to give participants and fans that extra energy and extra push for them to exceed expectations,” said Amen Say, chief executive officer of Dong-A Pharma Philippines, the exclusive distributor of Bacchus in the country. 

Teams from the Philippines, Thailand, Malaysia, Singapore, and Indonesia battled live via Best-of-Five format. Team Ascension Gaming from Thailand was named the champion. Aside from winning the prize pool of US$250,000, Ascension Gaming represented Southeast Asia in the recently concluded 2018 League of Legends World Championship.

Bacchus was also part of the E-Sports Gaming Summit held on Oct. 26-28 at the SMX Convention Center. 

Energy drink powers up Philippine e-Sports community
Dong-A Pharma Philippines Inc. chief executive officer Amen Say (2nd from left) with Dette Briones (center) and Earl Yu of DPPI (right) at a Bacchus booth.

“As our country becomes an E-Sporting hub, trust Bacchus to be supportive of this community. Ever since the start, we are the pioneer and we never wavered on our belief that the Philippine E-Sporting will exceed expectations and reach higher potentials,” said Say.

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