In celebration of the unforgettable runway event where international supermodel Gigi Hadid was introduced as global brand ambassador for Tommy Hilfiger womenswear, the fashion brand partnered with Barbie to launch a special edition TommyXGigi Barbie.
The doll was created in the likeness of Gigi and styled in a classic navy Tommy Hilfiger flag hoodie, white shorts with red trim and brand logo, and white slip-on sneaker—the outfit she wore as the closing look for the Fall 2016 TommyNow experiential runway event at which TommyXGigi capsule collection was introduced.
“The collaboration with Gigi and Barbie was an exciting new twist on our brand’s history of partnering with pop culture icons and our ongoing ambassadorship with Gigi,” said Tommy Hilfiger. “The final look of the TommyXGigi Barbie doll is a celebration of a defining moment in the history of Tommy Hilfiger womenswear.”
The doll will be available on tommy.com and Barbie.com, at select Tommy Hilfiger flagship stores, and select retailers globally. It has a suggested retail price of $50 and comes with a doll stand and certificate of authenticity.