This rainy season, feel the scorching heat of Guess Fall 2016 campaign with the latest addition to the iconic Hailey Baldwin.
One of the hottest models of her generation, Hailey has become a face to a number of high street international fashion brands. Daughter of actor Stephen Baldwin, she is also making big waves of her own with design collaborations to boot. She’s undeniably a Guess girl as she exudes an effortless sexy appeal. She captures the classic 90’s vibe, which the iconic Guess Girls are known for.
Guess introduces American blonde bombshell and model “it girl” Hailey Baldwin shot in her first ever Guess campaign alongside Matt Trethe. Photographed against California’s stunning Malibu landscape, the sequence of images captures the sunshine glistening off the models’ bronzed skin and wind-swept hair in an enchanting setting.
The campaign, directed by Paul Marciano, chief creative officer for Guess? Inc., shot by international fashion photographer Rayan Ayash, and styled by Marie Claire Italy Fashion Editor Elisabetta Massari, draws the viewer in with modern alluring styles and poses. Campaign stars, Hailey and Matt are photographed in a field filled with clusters of cherry blossoms that gleam in the distance adding charm into the campaign. The models are striking and exude a confidence combined with a hint of sexiness to complete each image.
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