spot_img
27.5 C
Philippines
Friday, March 29, 2024

RALPH LAUREN’S GUIDE TO FRAGRANCES

- Advertisement -

Choosing a new fragrance that’s right for you or a loved one is difficult enough. And it gets harder when you’re picking one out online without actually smelling anything and can only rely on keywords and phrases to imagine the scent on your skin.

So I was intrigued when I heard that Ralph Lauren had a fragrance-picking assistant on its Fragrance Bar website. Can answering a series of lifestyle-based questions really determine which fragrance suits me best? For as long as I can remember, perfume marketers have been associating scents with lifestyles, moods, personalities, activities and characteristics. Sometimes, they hit the mark. Sometimes, they don’t (largely because fragrances are a very personal and intimate thing).

That said, I decided to give the Ralph Lauren web tool a try to see how accurate my results will be – given that I already know which Ralph Lauren fragrances are my favorites.

Clicking on Discover Your Fragrance on the navigation bar, I was taken to the start of the quiz. First question: “Are you shopping for men or women?” My answer: “Men.”

- Advertisement -

“Choose a dream experience.” I chose “The Great Outdoors.”

“Select an attitude.” I selected “Casual Chic” (naturally!).

“Strike the right note.” Obviously, it’s “Fresh” for me.

“Set the mood.” This is a bit tricky because “Effortless Seduction” and “The Thrill of The Chase” are both appealing to me.

But I opted for the first one.

“Ready to reveal your fragrance?” Definitely!

On the results page, I was presented with three recommendations.The first was Polo Red, followed by Polo Sport and Polo Blue. Like I said, I already have favorites and so the question is, did the quiz get it right? Well, I’m happy to report that it did two out of three. I have been in love with Polo Sport since high school, while Polo Blue for me is such a great weekend fragrance.

(On the flip side, I have no idea how Polo Red smells like but I’m guessing that I’m going to like it.) There’s also the option to “discover your fragrance” by notes.

This is pretty straightforward. You simply have to click on the accords that you like best; you don’t even have to say if it’s for a guy or a girl. I clicked on fresh, woody, green and aquatic. And what do you know? Polo Blue and Polo Sport are the only two fragrances that matched, proving that the lifestyle-based quiz is legit.

Try it yourself here: www.ralphlaurenfragrancebar.com/finder/ by-lifestyle.

- Advertisement -

LATEST NEWS

Popular Articles