Even with the rise of digital albums and social media photos, people still love to create scrapbooks to preserve memories. “Scrap bookers” love to create nostalgic memories with creatively designed albums and books and using a FUJIFILM Instax comes in handy with instantly developed photos.
To usher in FUJIFILM Philippines Inc.’s 2016 campaign for Instax, the company launched its “Instax and Crafts” workshop at SMX Aura, SM Aura Premier with actress Jasmine Curtis Smith and scrapbook expert Craft Manila who shared tips on how to make the most of Instax memories. “I actually got my very first Instax around 2012,” shares Jasmine. “It was still one of the older version and I left that in Australia. But I just got a new one, an Instax Mini 70 in white and an Instax Wide.”
During the workshop, creative ways to design and display Instax photos including DIY calendars, photo books, and accordions were showcased. Craft Manila and Jasmine also highlighted the use of Instax Share Smartphone printer, where anything from your camera photos to your filtered Instagram grabs can be printed conveniently just by sharing it to the printer. “I used to do scrapbooks when I was in grade six. It was pink and filled with ribbons and buttons. It’s probably something I won’t do now,” Jasmine says jokingly. “I’m not exactly very 'crafty,' but I’d like to think that I have a creative side. That’s why I was excited when they told me about this event, “she adds.
“What I like about Instax is that it’s instant. You capture the moment and it’s there. I like having a physical copy of my photos. If I want, I can put it on my wall or in my wallet. And because I don’t have time to go out and have my photos developed, I’m glad that with Instax, printing is easy,” shares Jasmine.
The DIY session of Instax and Crafts will be an ongoing roadshow beginning on April 2 in Manila, followed by Cebu on April 16, and Davao on May 7. The summer campaign will also release Special Summer Packages with inclusion of films, camera bags, and other accessories together with Instax mini 7 (P3,699), mini 8 (P4,999), Hello Kitty (P5,999), mini 70 (P7,499), WIDE 300 (P7,499), and Instax share printer (P9,990) that will be available in stores starting March 18.