Beautéderm is fast becoming a household name because of its innovative efforts that raise the bar for the entire beauty and lifestyle industry. No wonder, a number of A-list celebrities are now entrusting their names to the brand.
To further strengthen its position in the beauty and lifestyle market, President and CEO Rhea Anicoche-Tan had a vision of building a structure that would symbolize the success of the brand – an edifice that will signal the Beautéderm’s attempt to become at par with the industry’s bigger players.
“This is just the first and let’s build nine more,” Anicoche-Tan said in jest. “But why not, let’s claim it.”
As a grand prelude to its 14th anniversary in the business this 2023, Beautéderm Corporation opened the year with a historic event that marked the unveiling of Beautéderm Corporate Headquarters along with the grand celebration of The Year Of The Water Rabbit.
Serving now as a landmark in Angeles, Pampanga, Beautéderm Corporate Headquarters is an expansive and modern five-story building that houses the company’s corporate operations as well as other businesses that comprise the Beautéderm Group of Companies.
The building itself now serves as the beauty and lifestyle mecca of North Luzon housing the luxury store A-List Avenue that offers high-end fashion brands; BeautéHaus, an aesthetic clinic; AK Studios, a state-of-the-art studio ideal for photo shoots and video productions; and Beauté Beanery, which is now considered the poshest fusion restaurant and café in Angeles City today.
For almost two years, with Anicoche-Tan at the helm, the entire team of Beautéderm has meticulously planned the design and construction of Beautéderm Corporate Headquarters as it is positioned not only as the company’s base of operations but a premier lifestyle venue in Angeles City as well.
“Beautéderm Corporate Headquarters is truly a dream come true,” said Anicoche-Tan. “Each person who ever believed and continue to believe in my vision to contribute a beautéful difference in this world has impacted every brick, metal, and stone of this building. I did not accomplish this alone – I certainly had help. I dedicate this to all our consumers not only here in the Philippines but around the world as well, to my hardworking staff, to my brand ambassadors, and to all our resellers, distributors, and franchisees. Together, we are ready more than ever, to face the promises of the coming years anew with all our hopes and dreams.”
For over a decade, Beautéderm has steadfastly won the trust of millions of loyal consumers as an industry leader in the field of beauty and wellness with countless products that are now considered daily essentials that consist of skin and body care; vitamins and health boosters; home fragrances; and patented merchandise to mention a few.
The company’s business model is designed by its founder to provide consumers with life-changing products that enable them to gain the confidence to maximize their full potential as individuals while providing resellers, distributors, and franchisees a sustainable livelihood that empowers them with the financial independence to live full lives with their families and loved ones.